Brandwave

How popular isMāori+?

In September 2026, people searched for Māori+ by name about 18,200 times in New Zealand, a 17.5% increase from the previous year. These searches made up 1.9% of all New Zealand TV and streaming service searches, placing Māori+ tenth out of 11 services. When we asked both ChatGPT and Google AI Overviews about TV and streaming services, Māori+ did not appear in any of the answers.

Search and AI answers in September 2026

Māori+ is the tenth most searched of 11 competitors and not listed in any AI answer.

  1. TVNZ+Share of searches 26.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 5th
  2. NetflixShare of searches 25.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. SkyShare of searches 12.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 8th
  4. Disney+Share of searches 11.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. Māori+Share of searches 1.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+6 more

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Top TV and streaming services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Māori+ did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Netflix1st
  2. Prime Video2nd
  3. HBO Max3rd
  4. Disney+4th
  5. TVNZ+5th
  6. Apple TV6th
  7. Neon7th
  8. +1 more
  9. ThreeNow9th
  10. Sky Sport Now10th
  11. Māori+–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TVNZ+5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Netflix5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Prime Video5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Neon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sky4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Disney+4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apple TV4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ThreeNow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HBO Max4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Māori+0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about TV and streaming services

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Which TV and streaming services compete with Māori+?

Māori+ against TV and streaming services in New Zealand, by month

Share of searches by month for TVNZ+, Netflix, Sky, Disney+, Sky Sport Now, Prime Video, Apple TV, ThreeNow, HBO Max, Māori+. The figures are in the table below the chart.

View monthly share of searches table
MonthTVNZ+NetflixSkyDisney+Sky Sport NowPrime VideoApple TVThreeNowHBO MaxMāori+Neon
Oct 202527.5%29.1%12.3%9.8%7.2%5.8%3.2%2.8%0.28%1.5%0.48%
Nov 202529.5%25.4%12.5%9.3%6.3%5.1%3.4%3.7%0.37%3.9%0.43%
Dec 202530.4%31%9.9%10.4%3.5%6.2%3.4%3%0.45%1%0.65%
Jan 202629.1%30.4%10.9%10.2%4.2%6.1%2.7%3.6%0.44%1.7%0.61%
Feb 202627.5%25.9%14.4%8.7%6.5%5.2%2.3%5.6%0.46%2.7%0.62%
Mar 202625.5%29%12.5%9.5%6.1%4.8%2.1%5%0.42%4.5%0.57%
Apr 202631.5%23.7%11%9.5%7.4%5.8%2.6%4.2%0.63%3%0.7%
May 202630.6%23.2%12.4%9.4%7.7%7%2.6%2.8%0.51%3%0.85%
Jun 202648.5%16.1%8.8%6.5%6.4%4.8%1.8%1.9%2.6%2%0.48%
Jul 202638.6%18.3%10.2%8.2%9.3%4.5%2%2.7%3%2.8%0.37%
Aug 202625.7%23.7%12.1%10.6%10.1%5.8%3.2%3.6%2.6%2.1%0.44%
Sep 202626.5%25.4%12.4%11.4%8.1%6.3%2.8%2.5%2.3%1.9%0.43%

  1. 1.TVNZ+

    26.5%

    Held 1st. 256K estimated branded searches, -3.9% vs prior month. Share +0.8 points.

  2. 2.Netflix

    25.4%

    Held 2nd. 246K estimated branded searches, 0% vs prior month. Share +1.7 points.

  3. 3.Sky

    12.4%

    Held 3rd. 120K estimated branded searches, -4.9% vs prior month. Share +0.2 points.

  4. 4.Disney+

    11.4%

    Held 4th. 110K estimated branded searches, +0.04% vs prior month. Share +0.8 points.

  5. 5.Sky Sport Now

    8.1%

    Held 5th. 77.9K estimated branded searches, -25.5% vs prior month. Share -2 points.

  6. 6.Prime Video

    6.3%

    Held 6th. 60.5K estimated branded searches, 0% vs prior month. Share +0.4 points.

  7. 7.Apple TV

    2.8%

    Moved from 8th to 7th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.4 points.

  8. 8.ThreeNow

    2.5%

    Moved from 7th to 8th. 24.4K estimated branded searches, -34% vs prior month. Share -1 points.

  9. 9.HBO Max

    2.3%

    Held 9th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.3 points.

  10. 10.Māori+

    1.9%

    Held 10th. 18.2K estimated branded searches, -15.1% vs prior month. Share -0.2 points.

  11. 11.Neon

    0.43%

    Held 11th. 4.2K estimated branded searches, -9% vs prior month. Share 0 points.

Compare popularity between Māori+ and its closest rivals

Every comparison with Māori+

10 comparisons

How has branded search demand for Māori+ changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Māori+ in New Zealand rose from 15.5K to 18.2K.
  • Across the 12 months ending September 2026, Māori+’s share of searches among TV and streaming services in New Zealand peaked at 4.5% in March 2026 and was lowest at 1% in December 2025.
  • Across the 12 months ending September 2026, Māori+ fell from 9th to 10th among TV and streaming services in New Zealand.

How did search popularity change for New Zealand TV and streaming services in September 2026?

6 changes

  1. In September 2026, Netflix gained share of searches among TV and streaming services in New Zealand, from 23.7% to 25.4%.

  2. In September 2026, TVNZ+ gained share of searches among TV and streaming services in New Zealand, from 25.7% to 26.5%.

  3. In September 2026, Disney+ gained share of searches among TV and streaming services in New Zealand, from 10.6% to 11.4%.

  4. In September 2026, Sky Sport Now lost share of searches among TV and streaming services in New Zealand, from 10.1% to 8.1%.

  5. In September 2026, ThreeNow lost share of searches among TV and streaming services in New Zealand, from 3.6% to 2.5%.

  6. Sky’s share of searches among TV and streaming services in New Zealand has gained ground for 3 months in a row, from 8.8% to 12.4% in September 2026.

How are Māori+’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Māori+’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • Māori Plus
  • maori television
  • Māori TV
  • mori
  • Whakaata Māori

How the Brand Demand Index is measured

Who owns Māori+?

Māori+ is owned by Whakaata Māori. Brandwave does not track any other brands owned by Whakaata Māori.

Do you work for Māori+? To request corrections or removal please contact us via our support page and we will be happy to assist.

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