Apple TV vs Māori+:Which is more popular?
In September 2026, Apple TV had more branded searches than Māori+ among TV and streaming services in New Zealand. Apple TV had about 27,100 branded searches, while Māori+ had 18,200. Apple TV made up 2.8% of all TV and streaming service searches we track, and Māori+ accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about TV and streaming services, Apple TV appeared in four of the five answers and Māori+ in none.
Who do people search for more?
Apple TV, about 49% more searches than Māori+
Who does AI mention more?
Apple TV, mentioned in 4 of 5 answers, Māori+ in 0
Who does AI recommend more?
Apple TV, the only one of the two named
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Top TV and streaming services in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Apple TV was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Māori+ did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
TVNZ+5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Netflix5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Prime Video5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Neon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Sky4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Disney+4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Apple TV4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ThreeNow4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
HBO Max4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Māori+0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about TV and streaming services
5 answers
Asked ChatGPT
“Which TV and streaming service should I use in New Zealand?”
Asked ChatGPT
“What are the best TV and streaming services in New Zealand?”
Asked ChatGPT
“What's the best TV and streaming service in New Zealand for TV shows?”
Searched Google, AI Overview
“tv streaming services”
Searched Google, AI Overview
“best streaming service”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Apple TV or Māori+ more popular in search?
This chart shows how often people search Google for Apple TV and Māori+ by name. Each line represents a brand's share of searches for all 11 TV and streaming services we track, month by month, from searches in New Zealand.
Share of searches by month for Apple TV, Māori+. The figures are in the table below the chart.
View monthly share of searches table
| Month | TVNZ+ | Netflix | Sky | Disney+ | Sky Sport Now | Prime Video | Apple TV | ThreeNow | HBO Max | Māori+ | Neon |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.5% | 29.1% | 12.3% | 9.8% | 7.2% | 5.8% | 3.2% | 2.8% | 0.28% | 1.5% | 0.48% |
| Nov 2025 | 29.5% | 25.4% | 12.5% | 9.3% | 6.3% | 5.1% | 3.4% | 3.7% | 0.37% | 3.9% | 0.43% |
| Dec 2025 | 30.4% | 31% | 9.9% | 10.4% | 3.5% | 6.2% | 3.4% | 3% | 0.45% | 1% | 0.65% |
| Jan 2026 | 29.1% | 30.4% | 10.9% | 10.2% | 4.2% | 6.1% | 2.7% | 3.6% | 0.44% | 1.7% | 0.61% |
| Feb 2026 | 27.5% | 25.9% | 14.4% | 8.7% | 6.5% | 5.2% | 2.3% | 5.6% | 0.46% | 2.7% | 0.62% |
| Mar 2026 | 25.5% | 29% | 12.5% | 9.5% | 6.1% | 4.8% | 2.1% | 5% | 0.42% | 4.5% | 0.57% |
| Apr 2026 | 31.5% | 23.7% | 11% | 9.5% | 7.4% | 5.8% | 2.6% | 4.2% | 0.63% | 3% | 0.7% |
| May 2026 | 30.6% | 23.2% | 12.4% | 9.4% | 7.7% | 7% | 2.6% | 2.8% | 0.51% | 3% | 0.85% |
| Jun 2026 | 48.5% | 16.1% | 8.8% | 6.5% | 6.4% | 4.8% | 1.8% | 1.9% | 2.6% | 2% | 0.48% |
| Jul 2026 | 38.6% | 18.3% | 10.2% | 8.2% | 9.3% | 4.5% | 2% | 2.7% | 3% | 2.8% | 0.37% |
| Aug 2026 | 25.7% | 23.7% | 12.1% | 10.6% | 10.1% | 5.8% | 3.2% | 3.6% | 2.6% | 2.1% | 0.44% |
| Sep 2026 | 26.5% | 25.4% | 12.4% | 11.4% | 8.1% | 6.3% | 2.8% | 2.5% | 2.3% | 1.9% | 0.43% |
How has the Apple TV and Māori+ comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Māori+ took it in November 2025, Apple TV took it in December 2025, Māori+ took it in February 2026, Apple TV took it in August 2026.
- Across the 12 months ending September 2026, Apple TV’s share of searches among TV and streaming services in New Zealand moved from 3.2% to 2.8%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Māori+’s share of searches among TV and streaming services in New Zealand moved from 1.5% to 1.9%, and its estimated monthly branded searches moved from 15.5K to 18.2K.
How did search popularity change for New Zealand TV and streaming services in September 2026?
2 changes

In September 2026, Apple TV rose from 8th to 7th among TV and streaming services in New Zealand.

Estimated monthly branded searches for Māori+ in New Zealand rose 17.5% over 12 measured months, from 15.5K to 18.2K in September 2026.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Apple TV’s and Māori+’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among TV and streaming services

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