Brandwave

How popular isLynx Recruitment?

In October 2026, people searched for Lynx Recruitment by name about 170 times in New Zealand, a 65.3% decrease from the previous year. These searches made up 1.6% of all New Zealand trades and industrial recruitment searches, placing Lynx Recruitment 11th out of 13 brands. When we asked both ChatGPT and Google AI Overviews about trades and industrial recruitment, Lynx Recruitment did not appear in any of the answers.

Search and AI answers in October 2026

Lynx Recruitment is the 11th most searched of 13 competitors and not named in the AI answers we collected.

  1. TradestaffShare of searches 41%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  2. Trade AssistShare of searches 18.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  3. OneStaffShare of searches 11.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
  4. Dynamix RecruitmentShare of searches 8.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  5. Lynx RecruitmentShare of searches 1.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

+8 more

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Top trades and industrial recruitment in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Lynx Recruitment did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Techtrade Recruitment1st
  2. Tradestaff2nd
  3. Labourforce3rd
  4. Trade Assist4th
  5. OneStaff4th
  6. Tech 5 Recruitment6th
  7. Dynamix Recruitment–
  8. +2 more
  9. Advanced Personnel Recruitment–
  10. Lynx Recruitment–
  11. Personnel Touch–
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tradestaff3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • OneStaff3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Trade Assist2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Labourforce2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Techtrade Recruitment2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Tech 5 Recruitment1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Dynamix Recruitment0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Apex Recruitment0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Unite Recruit0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Lynx Recruitment0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+3 more

See every answer about trades and industrial recruitment

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Lynx Recruitment compared with other New Zealand trades and industrial recruitment?

Lynx Recruitment against trades and industrial recruitment in New Zealand, by month

Share of searches by month for Tradestaff, Trade Assist, OneStaff, Dynamix Recruitment, Tech 5 Recruitment, Apex Recruitment, Unite Recruit, Lynx Recruitment. The figures are in the table below the chart.

View monthly share of searches table
MonthTradestaffTrade AssistOneStaffDynamix RecruitmentTech 5 RecruitmentApex RecruitmentUnite RecruitLabourforceTechtrade RecruitmentAdvanced Personnel RecruitmentLynx RecruitmentPersonnel TouchMills Recruitment
Nov 202541.9%15%9.2%7.8%5.6%2%3.7%6.8%1.6%0.85%3.8%0.85%0.7%
Dec 202540.9%15.1%6.7%11.5%4.4%1.9%2.4%10%1.9%0.8%3%0.91%0.45%
Jan 202647%17.1%6%8.8%4.2%2.3%2.3%4.2%1.2%0.96%3.5%1%1.5%
Feb 202642.9%16.2%7.6%7.1%4.7%3.2%3.1%4.7%2.5%1.4%3.2%1.7%1.7%
Mar 202644.6%13.7%8.8%7.4%4.9%2.7%2.6%3.2%2.6%1.2%5%1.6%1.7%
Apr 202643.7%10.4%11.2%8.8%5.9%3.3%2.6%3.9%2.6%0.89%4%1.5%1.4%
May 202647.2%11.8%10.9%7.8%5.2%2.8%2.3%2.8%2.3%0.96%2.9%1.7%1.5%
Jun 202648.2%9.5%12.2%7.9%5.3%3%2.3%2.9%2.3%1.3%2.9%1.3%0.8%
Jul 202649.6%9.6%12.6%6.7%5.4%1.7%2.9%2.4%2.4%1.3%3%1.4%1%
Aug 202648.5%12.7%10.1%8%4.3%2.4%2.9%2.9%1.9%1.3%2.4%1.7%0.99%
Sep 202646.6%15%9.8%8.7%5.1%2.2%2.2%2.8%1.8%1.5%1.9%1.3%0.95%
Oct 202641%18.8%11.1%8.3%5.5%3.1%2.4%2%2%1.6%1.6%1.4%1.3%
  1. Held 1st. 4.4K estimated branded searches, -18.5% vs prior month. Share -5.6 points.

  2. Held 2nd. 2K estimated branded searches, +15.5% vs prior month. Share +3.7 points.

  3. 3.OneStaff

    11.1%

    Held 3rd. 1.2K estimated branded searches, +4.4% vs prior month. Share +1.3 points.

  4. Held 4th. 890 estimated branded searches, -11.9% vs prior month. Share -0.4 points.

  5. Held 5th. 590 estimated branded searches, 0% vs prior month. Share +0.4 points.

  6. Moved from 7th to 6th. 330 estimated branded searches, +26.9% vs prior month. Share +0.8 points.

  7. Moved from 8th to 7th. 260 estimated branded searches, 0% vs prior month. Share +0.2 points.

  8. Moved from 6th to 8th. 210 estimated branded searches, -34.4% vs prior month. Share -0.8 points.

  9. Moved from 10th to 9th. 210 estimated branded searches, 0% vs prior month. Share +0.1 points.

  10. Moved from 11th to 10th. 170 estimated branded searches, 0% vs prior month. Share +0.1 points.

  11. Moved from 9th to 11th. 170 estimated branded searches, -22.7% vs prior month. Share -0.3 points.

  12. Held 12th. 150 estimated branded searches, 0% vs prior month. Share +0.1 points.

  13. Held 13th. 140 estimated branded searches, +27.3% vs prior month. Share +0.4 points.

OneStaff sells other things too, so only its searches that name this product count here, like “onestaff hamilton”.

Compare popularity between Lynx Recruitment and its closest rivals

Every comparison with Lynx Recruitment

12 comparisons

How has branded search demand for Lynx Recruitment changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Lynx Recruitment in New Zealand fell from 490 to 170.
  • Across the 12 months ending October 2026, Lynx Recruitment’s share of searches among trades and industrial recruitment in New Zealand decreased from 3.8% to 1.6%.
  • Across the 12 months ending October 2026, Lynx Recruitment’s share of searches among trades and industrial recruitment in New Zealand peaked at 5% in March 2026 and was lowest at 1.6% in October 2026.
  • Across the 12 months ending October 2026, Lynx Recruitment fell from 7th to 11th among trades and industrial recruitment in New Zealand.

How did search popularity change for New Zealand trades and industrial recruitment in October 2026?

6 changes
  1. In October 2026, Apex Recruitment overtook Labourforce to rank 6th among trades and industrial recruitment in New Zealand, with 3.1% of the searches.

  2. In October 2026, Trade Assist gained share of searches among trades and industrial recruitment in New Zealand, from 15% to 18.8%.

  3. In October 2026, OneStaff gained share of searches among trades and industrial recruitment in New Zealand, from 9.8% to 11.1%.

  4. In October 2026, Tradestaff lost share of searches among trades and industrial recruitment in New Zealand, from 46.6% to 41%.

  5. In October 2026, Labourforce lost share of searches among trades and industrial recruitment in New Zealand, from 2.8% to 2%.

  6. Lynx Recruitment’s share of searches among trades and industrial recruitment in New Zealand has lost ground for 3 months in a row, from 3% to 1.6% in October 2026.

How are Lynx Recruitment’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lynx Recruitment’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • Lynx Recruitment
  • lynx recruitment jobs

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How the Brand Demand Index is measured

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Is Lynx Recruitment your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.