Brandwave

How popular isL'Oréal Paris Elvive in search?

In August 2026, there were an estimated 5.1K branded searches for L'Oréal Paris Elvive in New Zealand which is up 65% over the last 11 months. L'Oréal Paris Elvive holds 16.6% estimated Share of Search among New Zealand shampoo and haircare brands and is ranked 2nd of 6 competitors for search popularity.

Share of Search, August 2026
  1. Garnier31.2%
  2. L'Oréal Paris Elvive16.6%
  3. Pantene16.1%
  4. Head & Shoulders15.9%
  5. OGX10.9%
  6. TRESemmé9.3%
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Which shampoo and haircare brands compete with L'Oréal Paris Elvive?

L'Oréal Paris Elvive against shampoo and haircare brands in New Zealand, by month

Share of Search by month for Garnier, L'Oréal Paris Elvive, Pantene, Head & Shoulders, OGX, TRESemmé. The figures are in the table below the chart.

View monthly share of search table
MonthGarnierL'Oréal Paris ElvivePanteneHead & ShouldersOGXTRESemmé
Oct 202533.2%15.4%15.3%16%8.9%11.2%
Nov 202534.6%16.3%15%13%10.6%10.5%
Dec 202533.9%14.6%16.3%13.1%11.3%10.9%
Jan 202631.2%15%19.5%13.4%10.3%10.6%
Feb 202631.8%19.3%16.7%12.9%8.9%10.4%
Mar 202632.5%17.2%16%14.3%10%10.1%
Apr 202632.3%17.3%16.4%13.7%10.8%9.4%
May 202635.1%17.3%14.3%14.3%9%9.9%
Jun 202633.6%20%12.3%14.6%8.9%10.7%
Jul 202633.4%18.5%14.3%15.3%8.9%9.6%
Aug 202631.2%16.6%16.1%15.9%10.9%9.3%
Sep 2026——————

  1. 1.Garnier

    31.2%

    held 1st · 9.7K estimated branded searches · -1.3% vs prior month · -2.2 points

  2. 2.L'Oréal Paris Elvive

    16.6%

    held 2nd · 5.1K estimated branded searches · -5.4% vs prior month · -1.9 points

  3. 3.Pantene

    16.1%

    moved from 4th to 3rd · 5K estimated branded searches · +18.8% vs prior month · +1.8 points

  4. 4.Head & Shoulders

    15.9%

    moved from 3rd to 4th · 4.9K estimated branded searches · +9.6% vs prior month · +0.6 points

  5. 5.OGX

    10.9%

    moved from 6th to 5th · 3.4K estimated branded searches · +28.7% vs prior month · +2 points

  6. 6.TRESemmé

    9.3%

    moved from 5th to 6th · 2.9K estimated branded searches · +3.2% vs prior month · -0.2 points

Compare search popularity between L'Oréal Paris Elvive and its closest rivals

How has branded search demand for L'Oréal Paris Elvive changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for L'Oréal Paris Elvive in New Zealand rose from 3.1K to 5.1K.
  • Across the 11 months ending August 2026, L'Oréal Paris Elvive’s estimated Share of Search among shampoo and haircare brands in New Zealand increased from 15.4% to 16.6%.
  • Across the 11 months ending August 2026, L'Oréal Paris Elvive’s estimated Share of Search among shampoo and haircare brands in New Zealand peaked at 20% in June 2026 and was lowest at 14.6% in December 2025.
  • Across the 11 months ending August 2026, L'Oréal Paris Elvive rose from 3rd to 2nd among shampoo and haircare brands in New Zealand.

How did search popularity change for New Zealand shampoo and haircare brands in August 2026?

  1. In August 2026, OGX overtook TRESemmé to rank 5th among shampoo and haircare brands in New Zealand, at 10.9%.

  2. In August 2026, Pantene overtook Head & Shoulders to rank 3rd among shampoo and haircare brands in New Zealand, at 16.1%.

  3. In August 2026, Head & Shoulders gained estimated Share of Search among shampoo and haircare brands in New Zealand, from 15.3% to 15.9%.

  4. In August 2026, Garnier lost estimated Share of Search among shampoo and haircare brands in New Zealand, from 33.4% to 31.2%.

  5. In August 2026, L'Oréal Paris Elvive lost estimated Share of Search among shampoo and haircare brands in New Zealand, from 18.5% to 16.6%.

  6. Estimated monthly branded searches for TRESemmé in New Zealand rose 28.4% over 11 measured months, from 2.3K to 2.9K in August 2026.

How is L'Oréal Paris Elvive measured?

Brandwave collects information about searches that people make online using L'Oréal Paris Elvive’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

21 branded search terms

  • elvive
  • elvive dream lengths
  • elvive hair oil
  • elvive hyaluron plump
  • elvive shampoo
  • l oreal elvive
  • l oreal elvive extraordinary oil
  • l oreal elvive hyaluron plump shampoo
  • l oreal elvive oil
  • l oreal elvive shampoo total repair 5
  • l oreal paris elvive
  • l oreal paris elvive conditioner
  • l oreal paris elvive extraordinary oil
  • l oreal paris elvive hyaluron plump shampoo
  • l oreal paris elvive shampoo
  • loreal elvive
  • loreal elvive bond repair
  • loreal elvive shampoo
  • loreal paris elvive
  • loreal paris elvive conditioner
  • loreal paris elvive shampoo

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How the Brand Demand Index is measured

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