How popular isHR South in search?
In August 2026, there were an estimated 70 branded searches for HR South in New Zealand which is down 22.2% over the last 11 months. HR South holds 0.51% estimated Share of Search among New Zealand invercargill recruitment agencies and is ranked 5th of 6 competitors for search popularity.
OneStaff73.3%
Enterprise Recruitment19.1%
Advanced Personnel Recruitment5%
Blokhaus1.8%
HR South0.51%
First Base Recruitment0.22%
Follow HR South and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which invercargill recruitment agencies compete with HR South?
Share of Search by month for OneStaff, Enterprise Recruitment, Advanced Personnel Recruitment, HR South. The figures are in the table below the chart.
View monthly share of search table
| Month | OneStaff | Enterprise Recruitment | Advanced Personnel Recruitment | Blokhaus | HR South | First Base Recruitment |
|---|---|---|---|---|---|---|
| Oct 2025 | 77.7% | 15.7% | 4.2% | 1.5% | 0.59% | 0.26% |
| Nov 2025 | 73.9% | 19% | 4.3% | 1.6% | 1% | 0.19% |
| Dec 2025 | 76.1% | 17% | 5% | 1.4% | 0.33% | 0.17% |
| Jan 2026 | 76.3% | 16.6% | 5% | 1.1% | 0.66% | 0.26% |
| Feb 2026 | 76.7% | 16.2% | 5.2% | 1.4% | 0.39% | 0.2% |
| Mar 2026 | 75.2% | 16.7% | 5.3% | 1.6% | 0.84% | 0.39% |
| Apr 2026 | 73.3% | 19.4% | 4.7% | 1.7% | 0.67% | 0.22% |
| May 2026 | 75.5% | 16% | 5% | 2.8% | 0.51% | 0.19% |
| Jun 2026 | 73% | 20.4% | 4.3% | 2% | 0.24% | 0.18% |
| Jul 2026 | 71% | 21.7% | 4.8% | 2% | 0.35% | 0.21% |
| Aug 2026 | 73.3% | 19.1% | 5% | 1.8% | 0.51% | 0.22% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73.3% | 10.1K | -1.8% | +2.3 points | |
| 2, held 2nd | 19.1% | 2.6K | -16% | -2.5 points | |
| 3, held 3rd | 5% | 690 | 0% | +0.2 points | |
| 4, held 4th | 1.8% | 250 | -13.8% | -0.2 points | |
| 5, held 5th | 0.51% | 70 | +40% | +0.2 points | |
| 6, held 6th | 0.22% | 30 | 0% | 0 points |
1.
OneStaff73.3%
held 1st · 10.1K estimated branded searches · -1.8% vs prior month · +2.3 points
19.1%
held 2nd · 2.6K estimated branded searches · -16% vs prior month · -2.5 points
held 3rd · 690 estimated branded searches · 0% vs prior month · +0.2 points
4.
Blokhaus1.8%
held 4th · 250 estimated branded searches · -13.8% vs prior month · -0.2 points
5.
HR South0.51%
held 5th · 70 estimated branded searches · +40% vs prior month · +0.2 points
0.22%
held 6th · 30 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between HR South and its closest rivals
- HR South vs OneStaff: compare search popularity
- HR South vs Enterprise Recruitment: compare search popularity
- HR South vs Advanced Personnel Recruitment: compare search popularity
- HR South vs Blokhaus: compare search popularity
- HR South vs First Base Recruitment: compare search popularity
- Compare HR South with any brand
How has branded search demand for HR South changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for HR South in New Zealand fell from 90 to 70.
- Across the 11 months ending August 2026, HR South’s estimated Share of Search among invercargill recruitment agencies in New Zealand held steady, from 0.59% to 0.51%.
How did search popularity change for New Zealand invercargill recruitment agencies in August 2026?
4 changes
In August 2026, OneStaff gained estimated Share of Search among invercargill recruitment agencies in New Zealand, from 71% to 73.3%.
In August 2026, Enterprise Recruitment lost estimated Share of Search among invercargill recruitment agencies in New Zealand, from 21.7% to 19.1%.
Estimated monthly branded searches for First Base Recruitment in New Zealand fell 25% over 11 measured months, from 40 to 30 in August 2026.
Estimated monthly branded searches for HR South in New Zealand fell 22.2% over 11 measured months, from 90 to 70 in August 2026.
How is HR South measured?
Brandwave collects information about searches that people make online using HR South’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- hr south
- hr south invercargill
- hr south jobs
- hrsouth
Do you work for HR South? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is HR South your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.