Brandwave

How popular isHostinger?

In September 2026, people searched for Hostinger by name about 4,150 times in New Zealand, about the same as the previous year. These searches made up 10.9% of all New Zealand domain and hosting provider searches, placing Hostinger fifth out of 12 providers. When we asked both ChatGPT and Google AI Overviews about domain and hosting providers, Hostinger did not appear in any of the answers.

Search and AI answers in September 2026

Hostinger is the fifth most searched of 12 competitors and not listed in any AI answer.

  1. GoDaddyShare of searches 28.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. Crazy DomainsShare of searches 17.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. 1st DomainsShare of searches 14.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. FreeparkingShare of searches 12.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  5. HostingerShare of searches 10.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+7 more

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Top domain and hosting providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hostinger did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MyHost1st
  2. Metaname2nd
  3. SiteHost3rd
  4. 1st Domains4th
  5. Freeparking5th
  6. GoDaddy–
  7. Crazy Domains–
  8. Hostinger–
  9. Voyager–
  10. SiteGround–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MyHost4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SiteHost4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 1st Domains3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Metaname3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Freeparking2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GoDaddy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Crazy Domains0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hostinger0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Voyager0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SiteGround0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about domain and hosting providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which domain and hosting providers compete with Hostinger?

Hostinger against domain and hosting providers in New Zealand, by month

Share of searches by month for GoDaddy, Crazy Domains, 1st Domains, Freeparking, Hostinger, MyHost, Voyager, SiteHost, SiteGround. The figures are in the table below the chart.

View monthly share of searches table
MonthGoDaddyCrazy Domains1st DomainsFreeparkingHostingerMyHostVoyagerSiteHostSiteGroundBluehostMetanameUmbrellar
Oct 202526.3%16.5%13.3%20.6%10.5%3.2%2.5%2.2%2.2%1.5%0.96%0.2%
Nov 202522%16.7%13.4%23.6%10.6%3.2%2.5%3.2%2.3%1.5%0.79%0.15%
Dec 202524.1%15.5%12.4%25.6%9.6%2.8%2.8%2.5%2.1%1.7%0.73%0.14%
Jan 202625.5%13.2%12.9%26.4%9.7%3.1%2.4%2.1%2.2%1.5%0.93%0.12%
Feb 202625.1%15.6%12.3%25.4%9.6%3.7%2%2%2.1%1.2%0.89%0.14%
Mar 202624.2%17.9%14.2%20.1%11%3.4%2.2%2.2%2.3%1.4%1%0.26%
Apr 202625.8%15.8%15.5%18.1%11.9%3.8%2.4%2.1%2.2%1.2%1.1%0.16%
May 202626.6%18.6%12.3%15.2%12%4.3%3%2.9%2.2%1.4%1.3%0.18%
Jun 202629.2%19.7%13%11.7%10.8%4.6%3.2%2.4%2.2%1.5%1.4%0.22%
Jul 202631.3%17.4%14%10.6%11.4%4.1%3.4%2.3%2.4%1.3%1.5%0.21%
Aug 202629.2%17.3%14%12.2%11.1%4.2%4.2%2.6%2.4%1.3%1.2%0.18%
Sep 202628.2%17.9%14.5%12.8%10.9%4.3%3.5%2.7%2.4%1.4%1.3%0.19%

  1. 1.GoDaddy

    28.2%

    Held 1st. 10.5K estimated branded searches, -6.4% vs prior month. Share -1 points.

  2. 2.Crazy Domains

    17.9%

    Held 2nd. 6.7K estimated branded searches, +0.15% vs prior month. Share +0.6 points.

  3. 3.1st Domains

    14.5%

    Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. 4.Freeparking

    12.8%

    Held 4th. 4.8K estimated branded searches, +2.1% vs prior month. Share +0.6 points.

  5. 5.Hostinger

    10.9%

    Held 5th. 4.1K estimated branded searches, -4.9% vs prior month. Share -0.2 points.

  6. 6.MyHost

    4.3%

    Moved from 7th to 6th. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.Voyager

    3.5%

    Moved from 6th to 7th. 1.3K estimated branded searches, -18% vs prior month. Share -0.6 points.

  8. 8.SiteHost

    2.7%

    Held 8th. 1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  9. 9.SiteGround

    2.4%

    Held 9th. 910 estimated branded searches, -2.2% vs prior month. Share 0 points.

  10. 10.Bluehost

    1.4%

    Held 10th. 510 estimated branded searches, 0% vs prior month. Share 0 points.

  11. 11.Metaname

    1.3%

    Held 11th. 480 estimated branded searches, 0% vs prior month. Share 0 points.

  12. 12.Umbrellar

    0.19%

    Held 12th. 70 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Hostinger and its closest rivals

Every comparison with Hostinger

19 comparisons

How has branded search demand for Hostinger changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Hostinger in New Zealand held steady, from 4.3K to 4.2K.
  • Across the 12 months ending September 2026, Hostinger’s share of searches among domain and hosting providers in New Zealand peaked at 12% in May 2026 and was lowest at 9.6% in February 2026.

How did search popularity change for New Zealand domain and hosting providers in September 2026?

6 changes

  1. In September 2026, Freeparking gained share of searches among domain and hosting providers in New Zealand, from 12.2% to 12.8%.

  2. In September 2026, Crazy Domains gained share of searches among domain and hosting providers in New Zealand, from 17.3% to 17.9%.

  3. In September 2026, GoDaddy lost share of searches among domain and hosting providers in New Zealand, from 29.2% to 28.2%.

  4. In September 2026, Voyager lost share of searches among domain and hosting providers in New Zealand, from 4.2% to 3.5%.

  5. 1st Domains’ share of searches among domain and hosting providers in New Zealand has gained ground for 3 months in a row, from 13% to 14.5% in September 2026.

  6. In September 2026, MyHost rose from 7th to 6th among domain and hosting providers in New Zealand.

How are Hostinger’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Hostinger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • hosting hostinger
  • hostinger
  • hostinger domain
  • hostinger site builder
  • hostinger templates
  • hostinger webmail1

Do you work for Hostinger? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Hostinger compete?

Hostinger is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Website builders6th of 105.1%Show ranking
Domain and hosting providers5th of 1210.9%Shown above
Creator with pink hair and a pink jacket

Is Hostinger your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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