Brandwave

Hostinger vs Wix:Which is more popular by branded search in New Zealand?

In August 2026, Wix had more branded searches than Hostinger among website builders in New Zealand. Wix was estimated to have 18.4K branded searches compared to Hostinger’s 4.5K, and held a 29.9% Share of Search versus Hostinger’s 7.3%.

Share of Search among website builders in New Zealand in August 2026Which is more popular in search, Hostinger or Wix?
Hostinger7.3%4.5K searches
vs
Wix29.9%18.4K searches

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Which is more popular in search, Hostinger or Wix?

Compare the website builders New Zealand businesses use to launch and run their sites. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hostinger and Wix among website builders in New Zealand, by month

Share of Search by month for Wix, Hostinger. The figures are in the table below the chart.

View monthly share of search table
MonthWixSquarespaceGoDaddyWordPress.comHostingerWebflowFramer
Oct 202533.1%27.5%17.9%9%6.9%5.2%0.51%
Nov 202532.1%26.6%17.6%8.8%8.1%6.1%0.58%
Dec 202530.9%26.2%20.4%9.2%7.9%4.9%0.5%
Jan 202630.7%25.5%19.8%10.4%7.3%5.7%0.58%
Feb 202632.2%25.3%20.3%9.2%7.5%4.9%0.49%
Mar 202633.3%25.6%17.3%10.8%7.7%4.8%0.47%
Apr 202630.3%28.3%18.7%9.3%8.4%4.4%0.61%
May 202630.8%27%19%9.3%8.4%4.9%0.62%
Jun 202629.6%28.2%19.6%9.8%7.2%5%0.63%
Jul 202630%28.6%20.2%8.7%7.4%4.4%0.59%
Aug 202629.9%29.4%19.5%9%7.3%4.4%0.65%
Sep 2026———————

How has the Hostinger and Wix comparison changed over the last 12 months?

  • Wix was ahead of Hostinger in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among website builders in New Zealand moved from 6.9% to 7.3%, and its estimated monthly branded searches held steady at 4.5K.
  • Across the 11 months ending August 2026, Wix’s estimated Share of Search among website builders in New Zealand moved from 33.1% to 29.9%, and its estimated monthly branded searches moved from 21.4K to 18.4K.

How did search popularity change for New Zealand website builders in August 2026?

  1. Estimated monthly branded searches for Wix in New Zealand fell 14.2% over 11 measured months, from 21.4K to 18.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Hostinger’s and Wix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hostinger

12 branded search terms

  • hosting hostinger
  • hostinger
  • hostinger com
  • hostinger domain
  • hostinger near me
  • hostinger new zealand
  • hostinger nz
  • hostinger plans
  • hostinger pricing
  • hostinger site builder
  • hostinger templates
  • hostinger webmail1

Wix

15 branded search terms

  • wix
  • wix com
  • wix cost
  • wix ecommerce
  • wix editor
  • wix filter search
  • wix near me
  • wix nz
  • wix online store
  • wix site maker
  • wix studio
  • wix templates
  • wix w
  • wix website designs
  • wix website maker

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.