Brandwave

How popular isHostinger in search?

In August 2026, there were an estimated 4.5K branded searches for Hostinger in New Zealand which held steady over the last 11 months. Hostinger holds 10.4% estimated Share of Search among New Zealand domain and hosting providers and is ranked 5th of 9 competitors for search popularity.

Share of Search, August 2026
  1. GoDaddy27.8%
  2. Crazy Domains21.2%
  3. Freeparking16.4%
  4. 1st Domains13.1%
  5. Hostinger10.4%
  6. Umbrellar3.9%
  7. Voyager3.7%
  8. SiteGround2.2%
  9. Bluehost1.2%
Hostinger website (opens in a new tab)

Follow Hostinger and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which domain and hosting providers compete with Hostinger?

Hostinger against domain and hosting providers in New Zealand, by month

Share of Search by month for GoDaddy, Crazy Domains, Freeparking, 1st Domains, Hostinger, Umbrellar, Voyager, SiteGround. The figures are in the table below the chart.

View monthly share of search table
MonthGoDaddyCrazy DomainsFreeparking1st DomainsHostingerUmbrellarVoyagerSiteGroundBluehost
Oct 202524.5%19.4%24.1%11.8%9.4%5.3%2.2%2%1.4%
Nov 202520.5%19.3%27.2%11.8%9.5%6.3%2.1%2%1.4%
Dec 202521.5%17.1%30.3%10.4%8.3%6.8%2.3%1.8%1.4%
Jan 202623.1%15.9%30.1%11.2%8.6%5.9%2%1.9%1.3%
Feb 202623.6%18.3%28.5%11.2%8.8%4.9%1.8%1.9%1%
Mar 202622.9%20.3%23.9%12.8%10.2%4.8%1.9%2%1.2%
Apr 202623.9%18.5%22.1%13.7%10.8%6%2%1.9%1.1%
May 202626.3%21.9%19.8%11.5%11.6%2.9%2.7%2%1.3%
Jun 202627.7%22.8%15.7%12%10.2%5.3%2.8%2%1.3%
Jul 202629.8%21.3%15.1%13.1%10.9%3.2%3.1%2.2%1.2%
Aug 202627.8%21.2%16.4%13.1%10.4%3.9%3.7%2.2%1.2%
Sep 2026—————————

  1. 1.GoDaddy

    27.8%

    held 1st · 12K estimated branded searches · -6.1% vs prior month · -2 points

  2. 2.Crazy Domains

    21.2%

    held 2nd · 9.1K estimated branded searches · 0% vs prior month · -0.1 points

  3. 3.Freeparking

    16.4%

    held 3rd · 7K estimated branded searches · +8.6% vs prior month · +1.2 points

  4. 4.1st Domains

    13.1%

    held 4th · 5.6K estimated branded searches · +0.54% vs prior month · 0 points

  5. 5.Hostinger

    10.4%

    held 5th · 4.5K estimated branded searches · -3.9% vs prior month · -0.5 points

  6. 6.Umbrellar

    3.9%

    held 6th · 1.7K estimated branded searches · +21.6% vs prior month · +0.7 points

  7. 7.Voyager

    3.7%

    held 7th · 1.6K estimated branded searches · +22.9% vs prior month · +0.7 points

  8. 8.SiteGround

    2.2%

    held 8th · 950 estimated branded searches · 0% vs prior month · 0 points

  9. 9.Bluehost

    1.2%

    held 9th · 530 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Hostinger and its closest rivals

How has branded search demand for Hostinger changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Hostinger in New Zealand held steady at 4.5K.
  • Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among domain and hosting providers in New Zealand increased from 9.4% to 10.4%.
  • Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among domain and hosting providers in New Zealand peaked at 11.6% in May 2026 and was lowest at 8.3% in December 2025.

How did search popularity change for New Zealand domain and hosting providers in August 2026?

  1. In August 2026, Freeparking gained estimated Share of Search among domain and hosting providers in New Zealand, from 15.1% to 16.4%.

  2. In August 2026, Voyager gained estimated Share of Search among domain and hosting providers in New Zealand, from 3.1% to 3.7%.

  3. In August 2026, Umbrellar gained estimated Share of Search among domain and hosting providers in New Zealand, from 3.2% to 3.9%.

  4. In August 2026, GoDaddy lost estimated Share of Search among domain and hosting providers in New Zealand, from 29.8% to 27.8%.

  5. Estimated monthly branded searches for Bluehost in New Zealand fell 17.2% over 11 measured months, from 640 to 530 in August 2026.

Which website builders compete with Hostinger?

Hostinger against website builders in New Zealand, by month

Share of Search by month for Wix, Squarespace, GoDaddy, WordPress.com, Hostinger, Webflow. The figures are in the table below the chart.

View monthly share of search table
MonthWixSquarespaceGoDaddyWordPress.comHostingerWebflowFramer
Oct 202533.1%27.5%17.9%9%6.9%5.2%0.51%
Nov 202532.1%26.6%17.6%8.8%8.1%6.1%0.58%
Dec 202530.9%26.2%20.4%9.2%7.9%4.9%0.5%
Jan 202630.7%25.5%19.8%10.4%7.3%5.7%0.58%
Feb 202632.2%25.3%20.3%9.2%7.5%4.9%0.49%
Mar 202633.3%25.6%17.3%10.8%7.7%4.8%0.47%
Apr 202630.3%28.3%18.7%9.3%8.4%4.4%0.61%
May 202630.8%27%19%9.3%8.4%4.9%0.62%
Jun 202629.6%28.2%19.6%9.8%7.2%5%0.63%
Jul 202630%28.6%20.2%8.7%7.4%4.4%0.59%
Aug 202629.9%29.4%19.5%9%7.3%4.4%0.65%
Sep 2026———————

  1. 1.Wix

    29.9%

    held 1st · 18.4K estimated branded searches · -2.9% vs prior month · -0.2 points

  2. 2.Squarespace

    29.4%

    held 2nd · 18.1K estimated branded searches · +0.06% vs prior month · +0.7 points

  3. 3.GoDaddy

    19.5%

    held 3rd · 12K estimated branded searches · -6.1% vs prior month · -0.8 points

  4. 4.WordPress.com

    9%

    held 4th · 5.5K estimated branded searches · +0.73% vs prior month · +0.3 points

  5. 5.Hostinger

    7.3%

    held 5th · 4.5K estimated branded searches · -3.9% vs prior month · -0.1 points

  6. 6.Webflow

    4.4%

    held 6th · 2.7K estimated branded searches · -2.9% vs prior month · 0 points

  7. 7.Framer

    0.65%

    held 7th · 400 estimated branded searches · +8.1% vs prior month · +0.1 points

Compare search popularity between Hostinger and its closest rivals

How has branded search demand for Hostinger changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among website builders in New Zealand peaked at 8.4% in April 2026 and was lowest at 6.9% in October 2025.

How did search popularity change for New Zealand website builders in August 2026?

  1. In August 2026, Squarespace gained estimated Share of Search among website builders in New Zealand, from 28.6% to 29.4%.

  2. In August 2026, GoDaddy lost estimated Share of Search among website builders in New Zealand, from 20.2% to 19.5%.

  3. Estimated monthly branded searches for Framer in New Zealand rose 21.2% over 11 measured months, from 330 to 400 in August 2026.

  4. Estimated monthly branded searches for Webflow in New Zealand fell 20.6% over 11 measured months, from 3.4K to 2.7K in August 2026.

  5. Estimated monthly branded searches for Wix in New Zealand fell 14.2% over 11 measured months, from 21.4K to 18.4K in August 2026.

How is Hostinger measured?

Brandwave collects information about searches that people make online using Hostinger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • hosting hostinger
  • hostinger
  • hostinger com
  • hostinger domain
  • hostinger near me
  • hostinger new zealand
  • hostinger nz
  • hostinger plans
  • hostinger pricing
  • hostinger site builder
  • hostinger templates
  • hostinger webmail1

Do you work for Hostinger? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Hostinger your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record