Framer vs Hostinger:Which is more popular by branded search in New Zealand?
In August 2026, Hostinger had more branded searches than Framer among website builders in New Zealand. Hostinger was estimated to have 4.5K branded searches compared to Framer’s 400, and held a 7.3% Share of Search versus Framer’s 0.65%.
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Which is more popular in search, Framer or Hostinger?
Compare the website builders New Zealand businesses use to launch and run their sites. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hostinger, Framer. The figures are in the table below the chart.
View monthly share of search table
| Month | Wix | Squarespace | GoDaddy | WordPress.com | Hostinger | Webflow | Framer |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.1% | 27.5% | 17.9% | 9% | 6.9% | 5.2% | 0.51% |
| Nov 2025 | 32.1% | 26.6% | 17.6% | 8.8% | 8.1% | 6.1% | 0.58% |
| Dec 2025 | 30.9% | 26.2% | 20.4% | 9.2% | 7.9% | 4.9% | 0.5% |
| Jan 2026 | 30.7% | 25.5% | 19.8% | 10.4% | 7.3% | 5.7% | 0.58% |
| Feb 2026 | 32.2% | 25.3% | 20.3% | 9.2% | 7.5% | 4.9% | 0.49% |
| Mar 2026 | 33.3% | 25.6% | 17.3% | 10.8% | 7.7% | 4.8% | 0.47% |
| Apr 2026 | 30.3% | 28.3% | 18.7% | 9.3% | 8.4% | 4.4% | 0.61% |
| May 2026 | 30.8% | 27% | 19% | 9.3% | 8.4% | 4.9% | 0.62% |
| Jun 2026 | 29.6% | 28.2% | 19.6% | 9.8% | 7.2% | 5% | 0.63% |
| Jul 2026 | 30% | 28.6% | 20.2% | 8.7% | 7.4% | 4.4% | 0.59% |
| Aug 2026 | 29.9% | 29.4% | 19.5% | 9% | 7.3% | 4.4% | 0.65% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Framer and Hostinger comparison changed over the last 12 months?
3 findings
- Hostinger was ahead of Framer in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Framer’s estimated Share of Search among website builders in New Zealand moved from 0.51% to 0.65%, and its estimated monthly branded searches moved from 330 to 400.
- Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among website builders in New Zealand moved from 6.9% to 7.3%, and its estimated monthly branded searches held steady at 4.5K.
How did search popularity change for New Zealand website builders in August 2026?
1 change

Estimated monthly branded searches for Framer in New Zealand rose 21.2% over 11 measured months, from 330 to 400 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Framer’s and Hostinger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Framer
3 branded search terms
- framer templates
- framer website
- framer website builder
Hostinger
12 branded search terms
- hosting hostinger
- hostinger
- hostinger com
- hostinger domain
- hostinger near me
- hostinger new zealand
- hostinger nz
- hostinger plans
- hostinger pricing
- hostinger site builder
- hostinger templates
- hostinger webmail1

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.