How popular isHair 2 Go in search?
In August 2026, there were an estimated 60 branded searches for Hair 2 Go in New Zealand which is down 25% over the last 11 months. Hair 2 Go holds 0.18% estimated Share of Search among New Zealand napier hair salons and is ranked 5th of 7 competitors for search popularity.
Vivo Hair98.8%
KM Hair0.35%
Hair at Henderson0.26%
rm. hair0.26%Hair 2 Go0.18%
The Good Place Hair0.12%
Molloy Hair Co.0.06%
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Which napier hair salons compete with Hair 2 Go?
Share of Search by month for Vivo Hair, Hair 2 Go. The figures are in the table below the chart.
View monthly share of search table
| Month | Vivo Hair | KM Hair | Hair at Henderson | rm. hair | Hair 2 Go | The Good Place Hair | Molloy Hair Co. |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 98.6% | 0.27% | 0.35% | 0.45% | 0.2% | 0.07% | 0.1% |
| Nov 2025 | 98.6% | 0.25% | 0.31% | 0.52% | 0.18% | 0.04% | 0.11% |
| Dec 2025 | 98.3% | 0.2% | 0.28% | 0.71% | 0.38% | 0.08% | 0.1% |
| Jan 2026 | 98% | 0.42% | 0.34% | 0.69% | 0.29% | 0.15% | 0.12% |
| Feb 2026 | 98.1% | 0.34% | 0.34% | 0.56% | 0.28% | 0.19% | 0.15% |
| Mar 2026 | 98.1% | 0.32% | 0.32% | 0.58% | 0.35% | 0.14% | 0.2% |
| Apr 2026 | 98.2% | 0.31% | 0.25% | 0.56% | 0.28% | 0.17% | 0.25% |
| May 2026 | 98.3% | 0.31% | 0.4% | 0.45% | 0.23% | 0.17% | 0.11% |
| Jun 2026 | 98.4% | 0.34% | 0.31% | 0.39% | 0.22% | 0.17% | 0.2% |
| Jul 2026 | 98.3% | 0.45% | 0.25% | 0.45% | 0.23% | 0.2% | 0.11% |
| Aug 2026 | 98.8% | 0.35% | 0.26% | 0.26% | 0.18% | 0.12% | 0.06% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 98.8% | 33.8K | -3.1% | +0.5 points | |
| 2, held 2nd | 0.35% | 120 | -25% | -0.1 points | |
| 3, moved from 4th to 3rd | 0.26% | 90 | 0% | 0 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 0.26% | 90 | -43.8% | -0.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 0.18% | 60 | -25% | 0 points | |
| 6, held 6th | 0.12% | 40 | -42.9% | -0.1 points | |
| 7, held 7th | 0.06% | 20 | -50% | -0.1 points |
98.8%
held 1st · 33.8K estimated branded searches · -3.1% vs prior month · +0.5 points
2.
KM Hair0.35%
held 2nd · 120 estimated branded searches · -25% vs prior month · -0.1 points
0.26%
moved from 4th to 3rd · 90 estimated branded searches · 0% vs prior month · 0 points
4.
rm. hair0.26%
moved from 3rd to 4th · 90 estimated branded searches · -43.8% vs prior month · -0.2 points
0.18%
held 5th · 60 estimated branded searches · -25% vs prior month · 0 points
0.12%
held 6th · 40 estimated branded searches · -42.9% vs prior month · -0.1 points
0.06%
held 7th · 20 estimated branded searches · -50% vs prior month · -0.1 points
Compare search popularity between Hair 2 Go and its closest rivals
How has branded search demand for Hair 2 Go changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Hair 2 Go in New Zealand fell from 80 to 60.
- Across the 11 months ending August 2026, Hair 2 Go’s estimated Share of Search among napier hair salons in New Zealand held steady, from 0.2% to 0.18%.
How did search popularity change for New Zealand napier hair salons in August 2026?
6 changes
In August 2026, Hair at Henderson rose from 4th to 3rd among napier hair salons in New Zealand.
In August 2026, rm. hair fell from 3rd to 4th among napier hair salons in New Zealand.
Estimated monthly branded searches for The Good Place Hair in New Zealand rose 33.3% over 11 measured months, from 30 to 40 in August 2026.
Estimated monthly branded searches for Molloy Hair Co. in New Zealand fell 50% over 11 measured months, from 40 to 20 in August 2026.
Estimated monthly branded searches for Hair 2 Go in New Zealand fell 25% over 11 measured months, from 80 to 60 in August 2026.
Estimated monthly branded searches for Vivo Hair in New Zealand fell 14.8% over 11 measured months, from 39.7K to 33.8K in August 2026.
How is Hair 2 Go measured?
Brandwave collects information about searches that people make online using Hair 2 Go’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- hair 2 go
- hair 2 go napier
- hair2go
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Is Hair 2 Go your brand?
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