How popular isDoyle Accountants in search?
In August 2026, there were an estimated 260 branded searches for Doyle Accountants in New Zealand which is up 23.8% over the last 11 months. Doyle Accountants holds 19.2% estimated Share of Search among New Zealand cambridge accounting firms and is ranked 3rd of 6 competitors for search popularity.
Herbert Morton23.1%
Accounted419.2%
Doyle Accountants19.2%
SBA19.2%
Expert Ease11.5%
Cambridge Accountants7.7%
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Which cambridge accounting firms compete with Doyle Accountants?
Share of Search by month for Herbert Morton, Accounted4, Doyle Accountants, SBA, Expert Ease, Cambridge Accountants. The figures are in the table below the chart.
View monthly share of search table
| Month | Herbert Morton | Accounted4 | Doyle Accountants | SBA | Expert Ease | Cambridge Accountants |
|---|---|---|---|---|---|---|
| Oct 2025 | 25% | 25% | 18.8% | 18.8% | 6.3% | 6.3% |
| Nov 2025 | 21.7% | 26.1% | 17.4% | 17.4% | 8.7% | 8.7% |
| Dec 2025 | 28.6% | 28.6% | 21.4% | 7.1% | 7.1% | 7.1% |
| Jan 2026 | 29.4% | 11.8% | 17.6% | 29.4% | 5.9% | 5.9% |
| Feb 2026 | 21.1% | 21.1% | 15.8% | 21.1% | 10.5% | 10.5% |
| Mar 2026 | 16.7% | 26.7% | 20% | 23.3% | 6.7% | 6.7% |
| Apr 2026 | 18.5% | 14.8% | 22.2% | 29.6% | 7.4% | 7.4% |
| May 2026 | 18.2% | 27.3% | 18.2% | 27.3% | 4.5% | 4.5% |
| Jun 2026 | 17.4% | 17.4% | 30.4% | 17.4% | 8.7% | 8.7% |
| Jul 2026 | 21.7% | 21.7% | 21.7% | 17.4% | 8.7% | 8.7% |
| Aug 2026 | 23.1% | 19.2% | 19.2% | 19.2% | 11.5% | 7.7% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 3rd to 1st | 23.1% | 60 | +20% | +1.3 pointsmoved from 3rd to 1st | |
| 2, moved from 1st to 2nd | 19.2% | 50 | 0% | -2.5 pointsmoved from 1st to 2nd | |
| 3, moved from 2nd to 3rd | 19.2% | 50 | 0% | -2.5 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 19.2% | 50 | +25% | +1.8 points | |
| 5, moved from 6th to 5th | 11.5% | 30 | +50% | +2.8 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 7.7% | 20 | 0% | -1 pointsmoved from 5th to 6th |
23.1%
moved from 3rd to 1st · 60 estimated branded searches · +20% vs prior month · +1.3 points
19.2%
moved from 1st to 2nd · 50 estimated branded searches · 0% vs prior month · -2.5 points
19.2%
moved from 2nd to 3rd · 50 estimated branded searches · 0% vs prior month · -2.5 points
4.
SBA19.2%
held 4th · 50 estimated branded searches · +25% vs prior month · +1.8 points
11.5%
moved from 6th to 5th · 30 estimated branded searches · +50% vs prior month · +2.8 points
7.7%
moved from 5th to 6th · 20 estimated branded searches · 0% vs prior month · -1 points
Compare search popularity between Doyle Accountants and its closest rivals
- Doyle Accountants vs Herbert Morton: compare search popularity
- Doyle Accountants vs Accounted4: compare search popularity
- Doyle Accountants vs SBA: compare search popularity
- Doyle Accountants vs Expert Ease: compare search popularity
- Doyle Accountants vs Cambridge Accountants: compare search popularity
- Compare Doyle Accountants with any brand
How has branded search demand for Doyle Accountants changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Doyle Accountants in New Zealand rose from 210 to 260.
- Across the 11 months ending August 2026, Doyle Accountants’ estimated Share of Search among cambridge accounting firms in New Zealand peaked at 30.4% in June 2026 and was lowest at 15.8% in February 2026.
How did search popularity change for New Zealand cambridge accounting firms in August 2026?
6 changes
In August 2026, Herbert Morton overtook Accounted4 to take the highest estimated Share of Search among cambridge accounting firms in New Zealand, at 23.1%.
In August 2026, Expert Ease overtook Cambridge Accountants to rank 5th among cambridge accounting firms in New Zealand, at 11.5%.
In August 2026, SBA gained estimated Share of Search among cambridge accounting firms in New Zealand, from 17.4% to 19.2%.
In August 2026, Accounted4 lost estimated Share of Search among cambridge accounting firms in New Zealand, from 21.7% to 19.2%.
In August 2026, Doyle Accountants lost estimated Share of Search among cambridge accounting firms in New Zealand, from 21.7% to 19.2%.
In August 2026, Cambridge Accountants lost estimated Share of Search among cambridge accounting firms in New Zealand, from 8.7% to 7.7%.
How is Doyle Accountants measured?
Brandwave collects information about searches that people make online using Doyle Accountants’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- doyle accountants
- doyle accountants chartered accountants
- doyle accountants nz
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Is Doyle Accountants your brand?
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