How popular isAccounted4 in search?
In August 2026, there were an estimated 120 branded searches for Accounted4 in New Zealand which is up 20% over the last 11 months. Accounted4 holds 19.2% estimated Share of Search among New Zealand cambridge accounting firms and is ranked 2nd of 6 competitors for search popularity.
Herbert Morton23.1%
Accounted419.2%
Doyle Accountants19.2%
SBA19.2%
Expert Ease11.5%
Cambridge Accountants7.7%
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Which cambridge accounting firms compete with Accounted4?
Share of Search by month for Herbert Morton, Accounted4, Doyle Accountants, SBA, Expert Ease, Cambridge Accountants. The figures are in the table below the chart.
View monthly share of search table
| Month | Herbert Morton | Accounted4 | Doyle Accountants | SBA | Expert Ease | Cambridge Accountants |
|---|---|---|---|---|---|---|
| Oct 2025 | 25% | 25% | 18.8% | 18.8% | 6.3% | 6.3% |
| Nov 2025 | 21.7% | 26.1% | 17.4% | 17.4% | 8.7% | 8.7% |
| Dec 2025 | 28.6% | 28.6% | 21.4% | 7.1% | 7.1% | 7.1% |
| Jan 2026 | 29.4% | 11.8% | 17.6% | 29.4% | 5.9% | 5.9% |
| Feb 2026 | 21.1% | 21.1% | 15.8% | 21.1% | 10.5% | 10.5% |
| Mar 2026 | 16.7% | 26.7% | 20% | 23.3% | 6.7% | 6.7% |
| Apr 2026 | 18.5% | 14.8% | 22.2% | 29.6% | 7.4% | 7.4% |
| May 2026 | 18.2% | 27.3% | 18.2% | 27.3% | 4.5% | 4.5% |
| Jun 2026 | 17.4% | 17.4% | 30.4% | 17.4% | 8.7% | 8.7% |
| Jul 2026 | 21.7% | 21.7% | 21.7% | 17.4% | 8.7% | 8.7% |
| Aug 2026 | 23.1% | 19.2% | 19.2% | 19.2% | 11.5% | 7.7% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 3rd to 1st | 23.1% | 60 | +20% | +1.3 pointsmoved from 3rd to 1st | |
| 2, moved from 1st to 2nd | 19.2% | 50 | 0% | -2.5 pointsmoved from 1st to 2nd | |
| 3, moved from 2nd to 3rd | 19.2% | 50 | 0% | -2.5 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 19.2% | 50 | +25% | +1.8 points | |
| 5, moved from 6th to 5th | 11.5% | 30 | +50% | +2.8 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 7.7% | 20 | 0% | -1 pointsmoved from 5th to 6th |
23.1%
moved from 3rd to 1st · 60 estimated branded searches · +20% vs prior month · +1.3 points
19.2%
moved from 1st to 2nd · 50 estimated branded searches · 0% vs prior month · -2.5 points
19.2%
moved from 2nd to 3rd · 50 estimated branded searches · 0% vs prior month · -2.5 points
4.
SBA19.2%
held 4th · 50 estimated branded searches · +25% vs prior month · +1.8 points
11.5%
moved from 6th to 5th · 30 estimated branded searches · +50% vs prior month · +2.8 points
7.7%
moved from 5th to 6th · 20 estimated branded searches · 0% vs prior month · -1 points
Compare search popularity between Accounted4 and its closest rivals

Accounted4 vs Herbert Morton: compare search popularity
Accounted4 vs Doyle Accountants: compare search popularity
Accounted4 vs SBA: compare search popularity
Accounted4 vs Expert Ease: compare search popularity
Accounted4 vs Cambridge Accountants: compare search popularity- Compare Accounted4 with any brand
How has branded search demand for Accounted4 changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Accounted4 in New Zealand rose from 100 to 120.
- Across the 11 months ending August 2026, Accounted4’s estimated Share of Search among cambridge accounting firms in New Zealand decreased from 25% to 19.2%.
- Across the 11 months ending August 2026, Accounted4’s estimated Share of Search among cambridge accounting firms in New Zealand peaked at 28.6% in December 2025 and was lowest at 11.8% in January 2026.
- Across the 11 months ending August 2026, Accounted4 fell from 1st to 2nd among cambridge accounting firms in New Zealand.
How did search popularity change for New Zealand cambridge accounting firms in August 2026?
6 changes

In August 2026, Herbert Morton overtook Accounted4 to take the highest estimated Share of Search among cambridge accounting firms in New Zealand, at 23.1%.

In August 2026, Expert Ease overtook Cambridge Accountants to rank 5th among cambridge accounting firms in New Zealand, at 11.5%.

In August 2026, SBA gained estimated Share of Search among cambridge accounting firms in New Zealand, from 17.4% to 19.2%.

In August 2026, Accounted4 lost estimated Share of Search among cambridge accounting firms in New Zealand, from 21.7% to 19.2%.

In August 2026, Doyle Accountants lost estimated Share of Search among cambridge accounting firms in New Zealand, from 21.7% to 19.2%.

In August 2026, Cambridge Accountants lost estimated Share of Search among cambridge accounting firms in New Zealand, from 8.7% to 7.7%.
How is Accounted4 measured?
Brandwave collects information about searches that people make online using Accounted4’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- accounted4
- accounted4 cambridge
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