Brandwave

How popular isBLUETTI?

In September 2026, people searched for BLUETTI by name about 3,170 times in New Zealand, a 64.2% increase from the previous year. These searches made up 25.9% of all New Zealand solar generator brand searches, placing BLUETTI second out of five brands. When we asked both ChatGPT and Google AI Overviews about solar generator brands, BLUETTI appeared in all answers and was the second most recommended of the five.

Search and AI answers in September 2026

BLUETTI is the second most searched of 5 competitors and the second most recommended in AI answers.

  1. EcoFlowShare of searches 45%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. BLUETTIShare of searches 25.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  3. AnkerShare of searches 24.9%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  4. JackeryShare of searches 3%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
  5. Goal ZeroShare of searches 1.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top solar generator brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, BLUETTI appeared in all four answers. BLUETTI is the second most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. EcoFlow1st
  2. BLUETTI2nd
  3. Anker3rd
  4. Jackery4th
  5. Goal Zero–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • EcoFlow4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • BLUETTI4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Anker3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Jackery1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Goal Zero0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about solar generator brands

4 answers

  • Asked ChatGPT

    “Which solar generator brand should I buy in New Zealand?”

    1. 1EcoFlow
    2. 2BLUETTI
    3. 3Anker

  • Asked ChatGPT

    “What are the best solar generator brands in New Zealand?”

    1. 1EcoFlow
    2. 2BLUETTI
    3. 3Jackery
    4. 4Anker

  • Asked ChatGPT

    “What's the best solar generator brand in New Zealand for backup power?”

    1. 1EcoFlow
    2. 2BLUETTI
    3. 3Anker

  • Searched Google, AI Overview

    “portable power station nz”

    1. 1BLUETTI
    2. 2EcoFlow

  • Searched Google, AI Overview

    “best solar generator”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which solar generator brands compete with BLUETTI?

BLUETTI against solar generator brands in New Zealand, by month

Share of searches by month for EcoFlow, BLUETTI, Anker, Jackery. The figures are in the table below the chart.

View monthly share of searches table
MonthEcoFlowBLUETTIAnkerJackeryGoal Zero
Oct 202559.8%16.4%17.7%3.4%2.7%
Nov 202560.5%19%15.6%2.7%2.2%
Dec 202556.1%21.2%16.8%2.9%2.9%
Jan 202654.5%22.3%17.1%3.7%2.4%
Feb 202656.8%19.3%17.8%3.1%3.1%
Mar 202656.2%21.9%16.6%2.9%2.4%
Apr 202651.6%28.1%14.8%3.3%2.2%
May 202650.7%20%22.8%4.2%2.2%
Jun 202649.7%21.8%22.6%4.2%1.8%
Jul 202649.1%22%23.3%4%1.7%
Aug 202643.5%26.7%25%2.9%1.9%
Sep 202645%25.9%24.9%3%1.3%

  1. 1.EcoFlow

    45%

    Held 1st. 3.2K estimated branded searches, +25.2% vs prior month. Share +1.5 points.

  2. 2.BLUETTI

    25.9%

    Held 2nd. 1.8K estimated branded searches, +17.3% vs prior month. Share -0.8 points.

  3. 3.Anker

    24.9%

    Held 3rd. 1.8K estimated branded searches, +20.5% vs prior month. Share -0.1 points.

  4. 4.Jackery

    3%

    Held 4th. 210 estimated branded searches, +23.5% vs prior month. Share +0.1 points.

  5. 5.Goal Zero

    1.3%

    Held 5th. 90 estimated branded searches, -18.2% vs prior month. Share -0.6 points.

Compare popularity between BLUETTI and its closest rivals

Every comparison with BLUETTI

5 comparisons

How has branded search demand for BLUETTI changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for BLUETTI in New Zealand rose from 1.9K to 3.2K.
  • Across the 12 months ending September 2026, BLUETTI’s share of searches among solar generator brands in New Zealand increased from 16.4% to 25.9%.
  • Across the 12 months ending September 2026, BLUETTI’s share of searches among solar generator brands in New Zealand peaked at 28.1% in April 2026 and was lowest at 16.4% in October 2025.
  • Across the 12 months ending September 2026, BLUETTI rose from 3rd to 2nd among solar generator brands in New Zealand.

How did search popularity change for New Zealand solar generator brands in September 2026?

4 changes

  1. In September 2026, EcoFlow gained share of searches among solar generator brands in New Zealand, from 43.5% to 45%.

  2. In September 2026, BLUETTI lost share of searches among solar generator brands in New Zealand, from 26.7% to 25.9%.

  3. In September 2026, Goal Zero lost share of searches among solar generator brands in New Zealand, from 1.9% to 1.3%.

  4. Estimated monthly branded searches for Anker in New Zealand rose 60% over 12 measured months, from 1.1K to 1.8K in September 2026.

How are BLUETTI’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using BLUETTI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • bluetti
  • bluetti battery
  • bluetti power bank
  • bluetti power station
  • bluetti solar generator
  • bluetti solar panels

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How the Brand Demand Index is measured

Where does BLUETTI compete?

BLUETTI is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Portable power station brands2nd of 541.4%Show ranking
Solar generator brands2nd of 525.9%Shown above
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