Brandwave

How popular isBig Save Furniture in search?

In August 2026, there were an estimated 42.6K branded searches for Big Save Furniture in New Zealand which is up 7.1% over the last 11 months. Big Save Furniture holds 6.7% estimated Share of Search among New Zealand furniture retailers and is ranked 3rd of 10 competitors for search popularity.

Share of Search, August 2026
  1. IKEA49.7%
  2. Harvey Norman22.2%
  3. Big Save Furniture6.7%
  4. NOOD5.1%
  5. Early Settler5%
  6. Freedom Furniture4.3%
  7. Mocka4.1%
  8. Target Furniture2.3%
  9. Smiths City0.59%
  10. Danske Møbler<0.01%
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Which furniture retailers compete with Big Save Furniture?

Big Save Furniture against furniture retailers in New Zealand, by month

Share of Search by month for IKEA, Harvey Norman, Big Save Furniture, NOOD, Early Settler, Freedom Furniture, Mocka, Target Furniture. The figures are in the table below the chart.

View monthly share of search table
MonthIKEAHarvey NormanBig Save FurnitureNOODEarly SettlerFreedom FurnitureMockaTarget FurnitureSmiths CityDanske Møbler
Oct 202521.8%40.7%7.7%6.6%6.3%6.5%6.2%2.9%1.3%<0.01%
Nov 202533.3%39.8%5.5%5%4.8%4.3%4.9%1.9%0.59%<0.01%
Dec 202570.8%17.9%2.3%2.2%1.8%2.3%1.5%0.86%0.27%0%
Jan 202659.6%20.9%4%3.2%3.2%4.1%3.2%1.5%0.38%0%
Feb 202656.9%24.1%4%3.7%3%3.1%3%1.7%0.36%<0.01%
Mar 202648.2%29.5%4.9%3.8%3.8%3.9%3.7%1.7%0.53%<0.01%
Apr 202647.4%28.4%5.4%4.4%3.7%4.5%3.6%2%0.51%<0.01%
May 202647%27.7%5.7%4.2%4.1%4.4%4.2%2.4%0.34%<0.01%
Jun 202652.9%21.2%5.2%4%4.3%5%4.8%2.2%0.31%<0.01%
Jul 202654.4%20.1%7.3%3.9%4.1%3.9%3.7%2.1%0.53%<0.01%
Aug 202649.7%22.2%6.7%5.1%5%4.3%4.1%2.3%0.59%<0.01%
Sep 2026——————————
  1. 1.IKEA

    49.7%

    held 1st · 317K estimated branded searches · -17.5% vs prior month · -4.7 points

  2. held 2nd · 142K estimated branded searches · -0.28% vs prior month · +2.1 points

  3. held 3rd · 42.6K estimated branded searches · -17.8% vs prior month · -0.7 points

  4. 4.NOOD

    5.1%

    moved from 5th to 4th · 32.5K estimated branded searches · +17.7% vs prior month · +1.2 points

  5. moved from 4th to 5th · 32.1K estimated branded searches · +12.2% vs prior month · +1 points

  6. held 6th · 27.2K estimated branded searches · +0.07% vs prior month · +0.4 points

  7. 7.Mocka

    4.1%

    held 7th · 26.2K estimated branded searches · -0.08% vs prior month · +0.4 points

  8. held 8th · 14.8K estimated branded searches · 0% vs prior month · +0.2 points

  9. held 9th · 3.8K estimated branded searches · +1.1% vs prior month · +0.1 points

  10. held 10th · 10 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Big Save Furniture and its closest rivals

How has branded search demand for Big Save Furniture changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Big Save Furniture in New Zealand rose from 39.7K to 42.6K.
  • Across the 11 months ending August 2026, Big Save Furniture’s estimated Share of Search among furniture retailers in New Zealand decreased from 7.7% to 6.7%.
  • Across the 11 months ending August 2026, Big Save Furniture’s estimated Share of Search among furniture retailers in New Zealand peaked at 7.7% in October 2025 and was lowest at 2.3% in December 2025.

How did search popularity change for New Zealand furniture retailers in August 2026?

  1. In August 2026, NOOD overtook Early Settler to rank 4th among furniture retailers in New Zealand, at 5.1%.

  2. In August 2026, Harvey Norman gained estimated Share of Search among furniture retailers in New Zealand, from 20.1% to 22.2%.

  3. In August 2026, Early Settler gained estimated Share of Search among furniture retailers in New Zealand, from 4.1% to 5%.

  4. In August 2026, IKEA lost estimated Share of Search among furniture retailers in New Zealand, from 54.4% to 49.7%.

  5. In August 2026, Big Save Furniture lost estimated Share of Search among furniture retailers in New Zealand, from 7.3% to 6.7%.

  6. Estimated monthly branded searches for Smiths City in New Zealand fell 45.3% over 11 measured months, from 6.9K to 3.8K in August 2026.

How is Big Save Furniture measured?

Brandwave collects information about searches that people make online using Big Save Furniture’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • big save
  • big save beds
  • Big Save Furniture
  • big save furniture store
  • big save mattresses

How the Brand Demand Index is measured

Who owns Big Save Furniture?

Big Save Furniture is owned by BIG SAVE LIMITED. Brandwave does not track any other brands owned by BIG SAVE LIMITED.

Do you work for Big Save Furniture? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Big Save Furniture your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.