Big Save Furniture vs Design Warehouse:Which is more popular in New Zealand?

Name: Big Save Furniture vs Design Warehouse: Which is searched more in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Big Save Furniture had more branded searches than Design Warehouse among furniture retailers in New Zealand. Big Save Furniture had about 42,400 branded searches, while Design Warehouse had 2,400. Big Save Furniture made up 9.1% of all furniture retailer searches we track, and Design Warehouse accounted for 0.52%. When we asked ChatGPT and Google AI Overviews about furniture retailers, Big Save Furniture appeared in two of the five answers and Design Warehouse in none.

Among furniture retailers in New Zealand in September 2026

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Top furniture retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Big Save Furniture was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Design Warehouse did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Big Save Furniture1st
Design Warehouse–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Big Save Furniture	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Design Warehouse	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Big Save Furniture2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Design Warehouse0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about furniture retailers

5 answers

Asked ChatGPT
“Which furniture retailer should I shop at in New Zealand?”
Asked ChatGPT
“What are the best furniture retailers in New Zealand?”
1. 6Big Save Furniture
Asked ChatGPT
“What's the best furniture retailer in New Zealand for new home furniture?”
Searched Google, AI Overview
“best furniture store”
1. 6Big Save Furniture
Searched Google, AI Overview
“bedroom furniture nz”

Not named in any answer:

Design Warehouse

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Big Save Furniture or Design Warehouse more popular in search?

This chart shows how often people search Google for Big Save Furniture and Design Warehouse by name. Each line represents a brand's share of searches for all 13 furniture retailers we track, month by month, from searches in New Zealand.

Big Save Furniture and Design Warehouse among furniture retailers in New Zealand, by month

Month	Big Save Furniture	Design Warehouse
Nov 2025	6.2%	0.53%
Dec 2025	3.5%	0.25%
Jan 2026	5.5%	0.26%
Feb 2026	5.5%	0.31%
Mar 2026	6.4%	0.35%
Apr 2026	6.9%	0.28%
May 2026	7.2%	0.32%
Jun 2026	7%	0.32%
Jul 2026	9.6%	0.35%
Aug 2026	8.5%	0.38%
Sep 2026	9.1%	0.52%
Oct 2026	—	—

How has branded search for Big Save Furniture and Design Warehouse changed in New Zealand over the last 12 months?

3 findings

Big Save Furniture was ahead of Design Warehouse in every measured month of the 11 months ending September 2026.
Across the 11 months ending September 2026, Big Save Furniture’s share of searches among furniture retailers in New Zealand moved from 6.2% to 9.1%, and its estimated monthly branded searches moved from 42.5K to 42.4K.
Across the 11 months ending September 2026, Design Warehouse’s share of searches among furniture retailers in New Zealand moved from 0.53% to 0.52%, and its estimated monthly branded searches moved from 3.6K to 2.4K.

How did search popularity change for New Zealand furniture retailers in September 2026?

2 changes

In September 2026, Big Save Furniture gained share of searches among furniture retailers in New Zealand, from 8.5% to 9.1%.
Estimated monthly branded searches for Design Warehouse in New Zealand fell 33.3% over 11 measured months, from 3.6K to 2.4K in September 2026.

How are Big Save Furniture’s and Design Warehouse’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Big Save Furniture’s and Design Warehouse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.