How popular isBauhaus in search?
In August 2026, there were an estimated 850 branded searches for Bauhaus in New Zealand which held steady over the last 11 months. Bauhaus holds 1.5% estimated Share of Search among New Zealand designer furniture stores and is ranked 6th of 6 competitors for search popularity.
Città31.7%
Nick Scali28.6%
McKenzie & Willis15.7%
Sue-e Furniture12%
Lifestyle Furniture10.6%
Bauhaus1.5%
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Which designer furniture stores compete with Bauhaus?
Share of Search by month for Città, Nick Scali, McKenzie & Willis, Sue-e Furniture, Lifestyle Furniture, Bauhaus. The figures are in the table below the chart.
View monthly share of search table
| Month | Città | Nick Scali | McKenzie & Willis | Sue-e Furniture | Lifestyle Furniture | Bauhaus |
|---|---|---|---|---|---|---|
| Oct 2025 | 31.4% | 27.8% | 12.5% | 11.5% | 15.4% | 1.4% |
| Nov 2025 | 33.5% | 29.3% | 11.4% | 10.4% | 14.1% | 1.3% |
| Dec 2025 | 41.3% | 23.9% | 9.9% | 11.5% | 12.4% | 1.2% |
| Jan 2026 | 31.1% | 33.7% | 11.5% | 10.9% | 11.5% | 1.3% |
| Feb 2026 | 35% | 24.1% | 13.5% | 12.3% | 13.2% | 2.1% |
| Mar 2026 | 33.7% | 23% | 17.5% | 10.5% | 13.8% | 1.6% |
| Apr 2026 | 33.5% | 30.5% | 11% | 10.2% | 13.3% | 1.4% |
| May 2026 | 32.8% | 29.3% | 12.5% | 9.6% | 14.3% | 1.5% |
| Jun 2026 | 32% | 31.8% | 11.2% | 10.4% | 12.9% | 1.6% |
| Jul 2026 | 30.8% | 29.9% | 11.4% | 13% | 13.3% | 1.6% |
| Aug 2026 | 31.7% | 28.6% | 15.7% | 12% | 10.6% | 1.5% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 31.7% | 18K | +12.5% | +0.9 points | |
| 2, held 2nd | 28.6% | 16.3K | +4.2% | -1.4 points | |
| 3, moved from 5th to 3rd | 15.7% | 8.9K | +50% | +4.3 pointsmoved from 5th to 3rd | |
| 4, held 4th | 12% | 6.8K | +0.59% | -1 points | |
| 5, moved from 3rd to 5th | 10.6% | 6K | -12.8% | -2.7 pointsmoved from 3rd to 5th | |
| 6, held 6th | 1.5% | 850 | +1.2% | -0.1 points |
1.
Città31.7%
held 1st · 18K estimated branded searches · +12.5% vs prior month · +0.9 points
28.6%
held 2nd · 16.3K estimated branded searches · +4.2% vs prior month · -1.4 points
15.7%
moved from 5th to 3rd · 8.9K estimated branded searches · +50% vs prior month · +4.3 points
12%
held 4th · 6.8K estimated branded searches · +0.59% vs prior month · -1 points
10.6%
moved from 3rd to 5th · 6K estimated branded searches · -12.8% vs prior month · -2.7 points
6.
Bauhaus1.5%
held 6th · 850 estimated branded searches · +1.2% vs prior month · -0.1 points
Compare search popularity between Bauhaus and its closest rivals
How has branded search demand for Bauhaus changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Bauhaus in New Zealand held steady, from 840 to 850.
- Across the 11 months ending August 2026, Bauhaus’ estimated Share of Search among designer furniture stores in New Zealand held steady, from 1.4% to 1.5%.
How did search popularity change for New Zealand designer furniture stores in August 2026?
5 changes
In August 2026, McKenzie & Willis overtook Lifestyle Furniture to rank 3rd among designer furniture stores in New Zealand, at 15.7%.
In August 2026, Città gained estimated Share of Search among designer furniture stores in New Zealand, from 30.8% to 31.7%.
In August 2026, Lifestyle Furniture lost estimated Share of Search among designer furniture stores in New Zealand, from 13.3% to 10.6%.
In August 2026, Nick Scali lost estimated Share of Search among designer furniture stores in New Zealand, from 29.9% to 28.6%.
In August 2026, Sue-e Furniture lost estimated Share of Search among designer furniture stores in New Zealand, from 13% to 12%.
How is Bauhaus measured?
Brandwave collects information about searches that people make online using Bauhaus’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- bauhaus designer furniture
- bauhaus dining table
- bauhaus furniture
- bauhaus nz
- bauhaus sofa
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Is Bauhaus your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.