Brandwave

How popular isAvanti Finance?

In September 2026, people searched for Avanti Finance by name about 10,900 times in New Zealand, a 19.8% increase from the previous year. These searches made up 16.5% of all New Zealand car finance provider searches, placing Avanti Finance third out of eight providers. When we asked both ChatGPT and Google AI Overviews about car finance providers, Avanti Finance did not appear in any of the answers.

Search and AI answers in September 2026

Avanti Finance is the third most searched of 8 competitors and not listed in any AI answer.

  1. MTF FinanceShare of searches 28.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 6th
  2. Heartland BankShare of searches 22.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. Avanti FinanceShare of searches 16.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. HarmoneyShare of searches 16%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
  5. UDC FinanceShare of searches 15%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th

+3 more

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Top car finance providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Avanti Finance did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Simplify1st
  2. AA Money2nd
  3. Heartland Bank3rd
  4. UDC Finance4th
  5. Harmoney5th
  6. MTF Finance6th
  7. Marac7th
  8. Avanti Finance–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MTF Finance4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Heartland Bank4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Harmoney4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AA Money4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • UDC Finance3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Simplify3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Marac1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Avanti Finance0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about car finance providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Which car finance providers compete with Avanti Finance?

Avanti Finance against car finance providers in New Zealand, by month

Share of searches by month for MTF Finance, Heartland Bank, Avanti Finance, Harmoney, UDC Finance. The figures are in the table below the chart.

View monthly share of searches table
MonthMTF FinanceHeartland BankAvanti FinanceHarmoneyUDC FinanceSimplifyMaracAA Money
Oct 202531.9%22.8%14%16.2%12.5%0.6%1.1%0.76%
Nov 202529.3%23.4%14.4%17.3%12.8%0.7%1.2%0.84%
Dec 202529.2%20.9%15.1%18.3%14%0.74%1.1%0.74%
Jan 202631%22.1%13.5%15.9%14.8%0.82%1.1%0.79%
Feb 202629.6%23.6%14.5%16.9%12.9%0.73%0.97%0.73%
Mar 202630.4%21.5%15.8%15.5%14.4%0.96%0.89%0.58%
Apr 202627.2%23.5%14.4%16.7%15.7%0.87%0.99%0.64%
May 202629.6%23.6%14.6%16.9%12.9%0.88%1%0.56%
Jun 202625.7%30.6%15.6%12.3%13.7%0.73%0.86%0.44%
Jul 202627.1%23.6%17.3%14.1%15.8%0.83%0.8%0.51%
Aug 202627%23.4%17.9%13.8%15.7%0.9%0.81%0.58%
Sep 202628.2%22.5%16.5%16%15%0.67%0.62%0.53%

  1. 1.MTF Finance

    28.2%

    Held 1st. 18.6K estimated branded searches, +8.8% vs prior month. Share +1.2 points.

  2. 2.Heartland Bank

    22.5%

    Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share -0.9 points.

  3. 3.Avanti Finance

    16.5%

    Held 3rd. 10.9K estimated branded searches, -3.7% vs prior month. Share -1.4 points.

  4. 4.Harmoney

    16%

    Moved from 5th to 4th. 10.6K estimated branded searches, +21.1% vs prior month. Share +2.2 points.

  5. 5.UDC Finance

    15%

    Moved from 4th to 5th. 9.9K estimated branded searches, 0% vs prior month. Share -0.6 points.

  6. 6.Simplify

    0.67%

    Held 6th. 440 estimated branded searches, -22.8% vs prior month. Share -0.2 points.

  7. 7.Marac

    0.62%

    Held 7th. 410 estimated branded searches, -19.6% vs prior month. Share -0.2 points.

  8. 8.AA Money

    0.53%

    Held 8th. 350 estimated branded searches, -5.4% vs prior month. Share -0.1 points.

Compare popularity between Avanti Finance and its closest rivals

Every comparison with Avanti Finance

11 comparisons

How has branded search demand for Avanti Finance changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Avanti Finance in New Zealand rose from 9.1K to 10.9K.
  • Across the 12 months ending September 2026, Avanti Finance’s share of searches among car finance providers in New Zealand increased from 14% to 16.5%.
  • Across the 12 months ending September 2026, Avanti Finance’s share of searches among car finance providers in New Zealand peaked at 17.9% in August 2026 and was lowest at 13.5% in January 2026.
  • Across the 12 months ending September 2026, Avanti Finance rose from 4th to 3rd among car finance providers in New Zealand.

How did search popularity change for New Zealand car finance providers in September 2026?

6 changes

  1. In September 2026, Harmoney overtook UDC Finance to rank 4th among car finance providers in New Zealand, with 16% of the searches.

  2. In September 2026, MTF Finance gained share of searches among car finance providers in New Zealand, from 27% to 28.2%.

  3. In September 2026, Avanti Finance lost share of searches among car finance providers in New Zealand, from 17.9% to 16.5%.

  4. In September 2026, Heartland Bank lost share of searches among car finance providers in New Zealand, from 23.4% to 22.5%.

  5. In September 2026, UDC Finance lost share of searches among car finance providers in New Zealand, from 15.7% to 15%.

  6. Estimated monthly branded searches for Simplify in New Zealand rose 12.8% over 12 measured months, from 390 to 440 in September 2026.

How are Avanti Finance’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Avanti Finance’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • avanti finance
  • avanti finance limited
  • avanti finance number
  • avanti finance nz
  • avanti loan
  • avanti loans

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How the Brand Demand Index is measured

Where does Avanti Finance compete?

Avanti Finance is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
personal lenders5th of 78.3%Show ranking
Car finance providers3rd of 816.5%Shown above
Creator with pink hair and a pink jacket

Is Avanti Finance your brand?

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