How popular isArchies in search?
In August 2026, there were an estimated 3.2K branded searches for Archies in New Zealand which is up 53.1% over the last 11 months. Archies holds 2.7% estimated Share of Search among New Zealand sandal and jandal brands and is ranked 4th of 5 competitors for search popularity.
Birkenstock47.4%
Crocs41.7%
Havaianas6.8%
Archies2.7%
Teva1.4%
Follow Archies and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which sandal and jandal brands compete with Archies?
Share of Search by month for Birkenstock, Crocs, Havaianas, Archies. The figures are in the table below the chart.
View monthly share of search table
| Month | Birkenstock | Crocs | Havaianas | Archies | Teva |
|---|---|---|---|---|---|
| Oct 2025 | 51.2% | 39.9% | 6% | 1.3% | 1.6% |
| Nov 2025 | 54.2% | 36.3% | 5.8% | 2.5% | 1.3% |
| Dec 2025 | 54% | 34.1% | 7% | 3.4% | 1.4% |
| Jan 2026 | 53.4% | 35.9% | 6% | 2.9% | 1.8% |
| Feb 2026 | 51.2% | 38.7% | 5.7% | 2.3% | 2.1% |
| Mar 2026 | 50.4% | 41.1% | 5.1% | 1.9% | 1.5% |
| Apr 2026 | 48.5% | 43.1% | 5.1% | 1.7% | 1.5% |
| May 2026 | 50.4% | 41.2% | 5.3% | 1.5% | 1.6% |
| Jun 2026 | 50.6% | 40.3% | 5.7% | 1.5% | 1.9% |
| Jul 2026 | 47.7% | 42% | 6.1% | 2.3% | 1.9% |
| Aug 2026 | 47.4% | 41.7% | 6.8% | 2.7% | 1.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.4% | 56.4K | +18.3% | -0.3 points | |
| 2, held 2nd | 41.7% | 49.6K | +18.3% | -0.3 points | |
| 3, held 3rd | 6.8% | 8.1K | +33.7% | +0.7 points | |
| 4, held 4th | 2.7% | 3.2K | +39% | +0.4 points | |
| 5, held 5th | 1.4% | 1.7K | -11.5% | -0.5 points |
47.4%
held 1st · 56.4K estimated branded searches · +18.3% vs prior month · -0.3 points
2.
Crocs41.7%
held 2nd · 49.6K estimated branded searches · +18.3% vs prior month · -0.3 points
6.8%
held 3rd · 8.1K estimated branded searches · +33.7% vs prior month · +0.7 points
4.
Archies2.7%
held 4th · 3.2K estimated branded searches · +39% vs prior month · +0.4 points
5.
Teva1.4%
held 5th · 1.7K estimated branded searches · -11.5% vs prior month · -0.5 points
Compare search popularity between Archies and its closest rivals
How has branded search demand for Archies changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Archies in New Zealand rose from 2.1K to 3.2K.
- Across the 11 months ending August 2026, Archies’ estimated Share of Search among sandal and jandal brands in New Zealand increased from 1.3% to 2.7%.
- Across the 11 months ending August 2026, Archies’ estimated Share of Search among sandal and jandal brands in New Zealand peaked at 3.4% in December 2025 and was lowest at 1.3% in October 2025.
- Across the 11 months ending August 2026, Archies rose from 5th to 4th among sandal and jandal brands in New Zealand.
How did search popularity change for New Zealand sandal and jandal brands in August 2026?
5 changes
In August 2026, Havaianas gained estimated Share of Search among sandal and jandal brands in New Zealand, from 6.1% to 6.8%.
Estimated monthly branded searches for Archies in New Zealand rose 53.1% over 11 measured months, from 2.1K to 3.2K in August 2026.
Estimated monthly branded searches for Teva in New Zealand fell 32.4% over 11 measured months, from 2.5K to 1.7K in August 2026.
Estimated monthly branded searches for Birkenstock in New Zealand fell 29.1% over 11 measured months, from 79.6K to 56.4K in August 2026.
Estimated monthly branded searches for Crocs in New Zealand fell 19.9% over 11 measured months, from 61.9K to 49.6K in August 2026.
How is Archies measured?
Brandwave collects information about searches that people make online using Archies’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- archies flip flops
- archies jandals
- archies sandals
- archies slides
- archies thongs
Do you work for Archies? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Archies your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.