Archies vs Havaianas:Which is more popular by branded search in New Zealand?
In August 2026, Havaianas had more branded searches than Archies among sandal and jandal brands in New Zealand. Havaianas was estimated to have 8.1K branded searches compared to Archies’ 3.2K, and held a 6.8% Share of Search versus Archies’ 2.7%.
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Which is more popular in search, Archies or Havaianas?
Compare the jandal, slide and sandal brands New Zealanders wear all summer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Havaianas, Archies. The figures are in the table below the chart.
View monthly share of search table
| Month | Birkenstock | Crocs | Havaianas | Archies | Teva |
|---|---|---|---|---|---|
| Oct 2025 | 51.2% | 39.9% | 6% | 1.3% | 1.6% |
| Nov 2025 | 54.2% | 36.3% | 5.8% | 2.5% | 1.3% |
| Dec 2025 | 54% | 34.1% | 7% | 3.4% | 1.4% |
| Jan 2026 | 53.4% | 35.9% | 6% | 2.9% | 1.8% |
| Feb 2026 | 51.2% | 38.7% | 5.7% | 2.3% | 2.1% |
| Mar 2026 | 50.4% | 41.1% | 5.1% | 1.9% | 1.5% |
| Apr 2026 | 48.5% | 43.1% | 5.1% | 1.7% | 1.5% |
| May 2026 | 50.4% | 41.2% | 5.3% | 1.5% | 1.6% |
| Jun 2026 | 50.6% | 40.3% | 5.7% | 1.5% | 1.9% |
| Jul 2026 | 47.7% | 42% | 6.1% | 2.3% | 1.9% |
| Aug 2026 | 47.4% | 41.7% | 6.8% | 2.7% | 1.4% |
| Sep 2026 | — | — | — | — | — |
How has the Archies and Havaianas comparison changed over the last 12 months?
3 findings
- Havaianas was ahead of Archies in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Archies’ estimated Share of Search among sandal and jandal brands in New Zealand moved from 1.3% to 2.7%, and its estimated monthly branded searches moved from 2.1K to 3.2K.
- Across the 11 months ending August 2026, Havaianas’ estimated Share of Search among sandal and jandal brands in New Zealand moved from 6% to 6.8%, and its estimated monthly branded searches moved from 9.3K to 8.1K.
How did search popularity change for New Zealand sandal and jandal brands in August 2026?
2 changes
In August 2026, Havaianas gained estimated Share of Search among sandal and jandal brands in New Zealand, from 6.1% to 6.8%.
Estimated monthly branded searches for Archies in New Zealand rose 53.1% over 11 measured months, from 2.1K to 3.2K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Archies’ and Havaianas’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Archies
5 branded search terms
- archies flip flops
- archies jandals
- archies sandals
- archies slides
- archies thongs
Havaianas
23 branded search terms
- black havaianas
- brazilian havaianas
- brown havaianas
- flatform havaianas
- havaianas
- havaianas aus
- havaianas co nz
- havaianas flip flops
- havaianas footwear
- havaianas jandals
- havaianas near me
- havaianas nz
- havaianas online
- havaianas sale
- havaianas sandals
- havaianas shop near me
- havaianas sl
- havaianas slide
- havaianas warehouse
- havaianas wedge
- mens havaianas
- red havaianas
- white havaianas
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.