Brandwave

Wise vs WorldRemit:Which is more popular by branded search?

In August 2026, Wise had more branded searches than WorldRemit among remittance services worldwide. Wise was estimated to have 874K branded searches compared to WorldRemit’s 40.5K, and held a 5% Share of Search versus WorldRemit’s 0.23%. These are worldwide searches for English-language branded terms.

Share of Search among remittance services worldwide in August 2026Which is more popular in search, Wise or WorldRemit?
Wise5%874K searches
vs
WorldRemit0.23%40.5K searches

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Which is more popular in search, Wise or WorldRemit?

Compare the remittance services businesses choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Wise and WorldRemit among remittance services worldwide, by month

Share of Search by month for Wise, WorldRemit. The figures are in the table below the chart.

View monthly share of search table
MonthWestern UnionMoneyGramRemitlyWiseXoomWorldRemit
Oct 202561.6%22.6%8.2%5.1%2%0.5%
Nov 202561.9%22.7%8.3%5.1%1.7%0.41%
Dec 202563.2%23.3%6.9%4.4%1.7%0.42%
Jan 202663.2%23.3%6.9%4.9%1.4%0.34%
Feb 202664.3%23.7%5.8%4.4%1.4%0.35%
Mar 202663.2%23.3%6.9%4.6%1.7%0.34%
Apr 202666.1%20%7.3%4.9%1.5%0.29%
May 202666.1%20%7.3%4.9%1.5%0.29%
Jun 202662.6%22.9%6.8%5.6%1.7%0.34%
Jul 202667.1%20.3%6%4.8%1.5%0.24%
Aug 202663.2%23.3%6.9%5%1.4%0.23%
Sep 2026——————

How has the Wise and WorldRemit comparison changed over the last 12 months?

  • Wise was ahead of WorldRemit in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Wise’s estimated Share of Search among remittance services worldwide moved from 5.1% to 5%, and its estimated monthly branded searches moved from 759K to 874K.
  • Across the 11 months ending August 2026, WorldRemit’s estimated Share of Search among remittance services worldwide moved from 0.5% to 0.23%, and its estimated monthly branded searches moved from 74K to 40.5K.

How did search popularity change for remittance services worldwide in August 2026?

  1. Estimated monthly branded searches for Wise worldwide rose 15.2% over 11 measured months, from 759K to 874K in August 2026.

  2. Estimated monthly branded searches for WorldRemit worldwide fell 45.3% over 11 measured months, from 74K to 40.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Wise’s and WorldRemit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Wise

32 branded search terms

  • send money wise
  • send money with wise
  • transfer wise account
  • transfer wise app
  • TransferWise
  • transferwise account
  • transferwise app
  • transferwise apps
  • transferwise mobile app
  • transferwise wise
  • wise account
  • wise app
  • wise app money transfer
  • wise bank
  • wise banking app
  • wise business
  • wise business account
  • wise card
  • wise com
  • wise debit card
  • wise international bank transfer
  • wise international payments
  • wise money transfer
  • wise money transfer app
  • wise money transfer service
  • wise multi currency account
  • wise remittance
  • wise transfer
  • wise transfer money
  • wise transferwise
  • wise travel card
  • wise.com

WorldRemit

1 branded search term

  • worldremit

How the Brand Demand Index is measured

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