Tally vs Typeform:Which is more popular by branded search?
In August 2026, Typeform had more branded searches than Tally among online form and survey builders worldwide. Typeform was estimated to have 261K branded searches compared to Tally’s 65.3K, and held a 1.7% Share of Search versus Tally’s 0.43%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Tally or Typeform?
Compare online tools for building forms, quizzes, and surveys, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Typeform, Tally. The figures are in the table below the chart.
View monthly share of search table
| Month | Google Forms | Microsoft Forms | Jotform | SurveyMonkey | Typeform | Fillout | Tally | Paperform |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 75.7% | 13.3% | 4.4% | 3.5% | 2.4% | 0.38% | 0.24% | 0.08% |
| Nov 2025 | 77.3% | 11.5% | 4.5% | 3.6% | 2.5% | 0.39% | 0.24% | 0.1% |
| Dec 2025 | 78% | 11.4% | 4.5% | 2.9% | 2.5% | 0.39% | 0.28% | 0.08% |
| Jan 2026 | 77.9% | 11.3% | 4.5% | 3% | 2.5% | 0.4% | 0.27% | 0.08% |
| Feb 2026 | 78.5% | 11.6% | 3.7% | 3% | 2.5% | 0.39% | 0.27% | 0.07% |
| Mar 2026 | 75.5% | 13.5% | 4.3% | 3.4% | 2.4% | 0.46% | 0.36% | 0.06% |
| Apr 2026 | 79.5% | 11.4% | 3.8% | 2.5% | 2.1% | 0.4% | 0.31% | 0.05% |
| May 2026 | 78.7% | 11.5% | 3.8% | 3% | 2.1% | 0.48% | 0.45% | 0.05% |
| Jun 2026 | 78.5% | 11.6% | 3.9% | 3% | 2.1% | 0.48% | 0.45% | 0.05% |
| Jul 2026 | 78.1% | 11.3% | 4.5% | 3% | 2% | 0.58% | 0.51% | 0.06% |
| Aug 2026 | 79.8% | 11.3% | 3.7% | 2.5% | 1.7% | 0.49% | 0.43% | 0.07% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Tally and Typeform comparison changed over the last 12 months?
3 findings
- Typeform was ahead of Tally in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Tally’s estimated Share of Search among online form and survey builders worldwide moved from 0.24% to 0.43%, and its estimated monthly branded searches moved from 38.2K to 65.3K.
- Across the 11 months ending August 2026, Typeform’s estimated Share of Search among online form and survey builders worldwide moved from 2.4% to 1.7%, and its estimated monthly branded searches moved from 387K to 261K.
How did search popularity change for online form and survey builders worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using Tally’s and Typeform’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Tally
9 branded search terms
- tally form
- tally form builder
- Tally Forms
- tally forms free
- tally forms pricing
- tally so
- tally.so
- tallyform
- tallyforms
Typeform
11 branded search terms
- form typeform
- pricing typeform
- Typeform
- typeform com
- typeform cost
- typeform examples
- typeform forms
- typeform pricing
- typeform surveys
- typeform.com
- typeforms

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