Square Enix vs Take-Two:Which is more popular by branded search?
In August 2026, Square Enix had more branded searches than Take-Two among game publishers worldwide. Square Enix was estimated to have 18.1K branded searches compared to Take-Two’s 14.8K, and held a 2.1% Share of Search versus Take-Two’s 1.7%. These are worldwide searches for English-language branded terms.
Follow Square Enix vs Take-Two and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Square Enix or Take-Two?
Compare the game publishers people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Square Enix, Take-Two. The figures are in the table below the chart.
View monthly share of search table
| Month | The Legend of Zelda | EA Sports FC | Ubisoft | Activision Blizzard | Square Enix | Take-Two |
|---|---|---|---|---|---|---|
| Oct 2025 | 77.5% | 8.5% | 5.7% | 5.7% | 1.7% | 0.93% |
| Nov 2025 | 79.3% | 7.1% | 7.1% | 3.2% | 2.1% | 1.2% |
| Dec 2025 | 74.8% | 6.7% | 12.2% | 3% | 2.5% | 0.73% |
| Jan 2026 | 66.2% | 8.9% | 19.8% | 2.7% | 1.5% | 0.97% |
| Feb 2026 | 74.1% | 12.2% | 6.7% | 3.7% | 2% | 1.3% |
| Mar 2026 | 81.1% | 7.3% | 6% | 2.7% | 2.2% | 0.8% |
| Apr 2026 | 79.7% | 8.8% | 5.9% | 2.6% | 2.1% | 0.96% |
| May 2026 | 77.8% | 10.5% | 5.7% | 2.6% | 2.1% | 1.4% |
| Jun 2026 | 74.8% | 12.2% | 6.7% | 2.5% | 2.5% | 1.3% |
| Jul 2026 | 70.9% | 17.4% | 6.4% | 2.3% | 1.9% | 1% |
| Aug 2026 | 76.6% | 12.5% | 4.6% | 2.5% | 2.1% | 1.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the Square Enix and Take-Two comparison changed over the last 12 months?
3 findings
- Square Enix was ahead of Take-Two in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Square Enix’s estimated Share of Search among game publishers worldwide moved from 1.7% to 2.1%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
- Across the 11 months ending August 2026, Take-Two’s estimated Share of Search among game publishers worldwide moved from 0.93% to 1.7%, and its estimated monthly branded searches moved from 8.1K to 14.8K.
How did search popularity change for game publishers worldwide in August 2026?
2 changes
In August 2026, Take-Two gained estimated Share of Search among game publishers worldwide, from 1% to 1.7%.
Estimated monthly branded searches for Square Enix worldwide rose 22.3% over 11 measured months, from 14.8K to 18.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Square Enix’s and Take-Two’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Square Enix
1 branded search term
- square enix games
Take-Two
1 branded search term
- take two games
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.