How popular isTake-Two in search?
In August 2026, there were an estimated 14.8K branded searches for Take-Two worldwide which is up 82.7% over the last 11 months. Take-Two holds 1.7% estimated Share of Search among game publishers worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
The Legend of Zelda76.6%
EA Sports FC12.5%
- Ubisoft4.6%
- Activision Blizzard2.5%
- Square Enix2.1%
- Take-Two1.7%
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Which game publishers compete with Take-Two?
Share of Search by month for The Legend of Zelda, EA Sports FC, Ubisoft, Activision Blizzard, Square Enix, Take-Two. The figures are in the table below the chart.
View monthly share of search table
| Month | The Legend of Zelda | EA Sports FC | Ubisoft | Activision Blizzard | Square Enix | Take-Two |
|---|---|---|---|---|---|---|
| Oct 2025 | 77.5% | 8.5% | 5.7% | 5.7% | 1.7% | 0.93% |
| Nov 2025 | 79.3% | 7.1% | 7.1% | 3.2% | 2.1% | 1.2% |
| Dec 2025 | 74.8% | 6.7% | 12.2% | 3% | 2.5% | 0.73% |
| Jan 2026 | 66.2% | 8.9% | 19.8% | 2.7% | 1.5% | 0.97% |
| Feb 2026 | 74.1% | 12.2% | 6.7% | 3.7% | 2% | 1.3% |
| Mar 2026 | 81.1% | 7.3% | 6% | 2.7% | 2.2% | 0.8% |
| Apr 2026 | 79.7% | 8.8% | 5.9% | 2.6% | 2.1% | 0.96% |
| May 2026 | 77.8% | 10.5% | 5.7% | 2.6% | 2.1% | 1.4% |
| Jun 2026 | 74.8% | 12.2% | 6.7% | 2.5% | 2.5% | 1.3% |
| Jul 2026 | 70.9% | 17.4% | 6.4% | 2.3% | 1.9% | 1% |
| Aug 2026 | 76.6% | 12.5% | 4.6% | 2.5% | 2.1% | 1.7% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.6% | 673K | +22.4% | +5.7 points | |
| 2, held 2nd | 12.5% | 110K | -18.5% | -4.9 points | |
| 3, held 3rd | 4.6% | 40.5K | -18.2% | -1.8 points | |
| 4, held 4th | 2.5% | 22.2K | +22.7% | +0.2 points | |
| 5, held 5th | 2.1% | 18.1K | +22.3% | +0.2 points | |
| 6, held 6th | 1.7% | 14.8K | +82.7% | +0.6 points |
76.6%
Held 1st. 673K estimated branded searches, +22.4% vs prior month. Share +5.7 points.
12.5%
Held 2nd. 110K estimated branded searches, -18.5% vs prior month. Share -4.9 points.
3.Ubisoft
4.6%
Held 3rd. 40.5K estimated branded searches, -18.2% vs prior month. Share -1.8 points.
2.5%
Held 4th. 22.2K estimated branded searches, +22.7% vs prior month. Share +0.2 points.
2.1%
Held 5th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.2 points.
6.Take-Two
1.7%
Held 6th. 14.8K estimated branded searches, +82.7% vs prior month. Share +0.6 points.
Compare search popularity between Take-Two and its closest rivals
How has branded search demand for Take-Two changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Take-Two worldwide rose from 8.1K to 14.8K.
- Across the 11 months ending August 2026, Take-Two’s estimated Share of Search among game publishers worldwide increased from 0.93% to 1.7%.
How did search popularity change for game publishers worldwide in August 2026?
6 changes
In August 2026, The Legend of Zelda gained estimated Share of Search among game publishers worldwide, from 70.9% to 76.6%.
In August 2026, Take-Two gained estimated Share of Search among game publishers worldwide, from 1% to 1.7%.
In August 2026, EA Sports FC lost estimated Share of Search among game publishers worldwide, from 17.4% to 12.5%.
In August 2026, Ubisoft lost estimated Share of Search among game publishers worldwide, from 6.4% to 4.6%.
Estimated monthly branded searches for Square Enix worldwide rose 22.3% over 11 measured months, from 14.8K to 18.1K in August 2026.
Estimated monthly branded searches for Activision Blizzard worldwide fell 55.2% over 11 measured months, from 49.5K to 22.2K in August 2026.
How is Take-Two measured?
Brandwave collects information about searches that people make online using Take-Two’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- take two games
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