Sealy vs Snuz:Which is more popular?
In September 2026, Snuz had more branded searches than Sealy among cot mattress brands worldwide. Snuz had about 14,800 branded searches, while Sealy had 1,600. Snuz made up 2.5% of all cot mattress brand searches we track, and Sealy accounted for 0.27%. When we asked ChatGPT and Google AI Overviews about cot mattress brands, Sealy appeared in three of the five answers and Snuz in none.
Who do people search for more?
Snuz, about 9 searches for every 1 for Sealy
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Top cot mattress brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Sealy was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Snuz did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Newton Baby1st
Naturepedic2nd
Sealy3rd
Stokke–- Leander–
Ecosa–
Boori–
Snuz–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Naturepedic3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sealy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Newton Baby2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Stokke0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Leander0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ecosa0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Boori0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Snuz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cot mattress brands
5 answers
Asked ChatGPT
“Which cot mattress brand should I buy?”
Asked ChatGPT
“What are the best cot mattress brands?”
Asked ChatGPT
“What's the best cot mattress brand for safe baby sleep?”
Searched Google, AI Overview
“best cot mattress”
Searched Google, AI Overview
“firm cot mattress”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Sealy or Snuz more popular in search?
This chart shows how often people search Google for Sealy and Snuz by name. Each line represents a brand's share of searches for all eight cot mattress brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Snuz, Sealy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Stokke | Leander | Ecosa | Boori | Naturepedic | Snuz | Newton Baby | Sealy |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 62.1% | 16.1% | 10.8% | 3.2% | 2.2% | 3.2% | 0.96% | 1.4% |
| Nov 2025 | 64.8% | 12.5% | 12.5% | 3.1% | 2.5% | 3.1% | 1.4% | 0.26% |
| Dec 2025 | 61.4% | 14.4% | 11.8% | 3.5% | 2.9% | 4.3% | 1.1% | 0.57% |
| Jan 2026 | 62.8% | 14.8% | 12.1% | 3% | 2.4% | 3% | 1.1% | 0.88% |
| Feb 2026 | 61.8% | 17.6% | 9.6% | 2.9% | 2.9% | 3.5% | 1% | 0.7% |
| Mar 2026 | 62.6% | 17.7% | 9.8% | 2.4% | 2.4% | 3.6% | 1.1% | 0.47% |
| Apr 2026 | 57.8% | 20% | 11% | 3.3% | 3.3% | 3.3% | 0.98% | 0.35% |
| May 2026 | 60.2% | 18.8% | 10.3% | 3.1% | 3.1% | 3.1% | 1.1% | 0.27% |
| Jun 2026 | 57.4% | 19.6% | 13.2% | 3.2% | 2.6% | 2.6% | 0.96% | 0.29% |
| Jul 2026 | 63.5% | 16% | 10.7% | 2.6% | 3.2% | 2.6% | 0.96% | 0.34% |
| Aug 2026 | 64.6% | 15.1% | 10.1% | 3% | 3% | 3% | 0.9% | 0.32% |
| Sep 2026 | 65% | 15.2% | 10.1% | 3% | 3% | 2.5% | 0.9% | 0.27% |
How has the Sealy and Snuz comparison changed over the last 12 months?
3 findings
- Snuz was ahead of Sealy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Sealy’s share of searches among cot mattress brands worldwide moved from 1.4% to 0.27%, and its estimated monthly branded searches moved from 8.1K to 1.6K.
- Across the 12 months ending September 2026, Snuz’s share of searches among cot mattress brands worldwide moved from 3.2% to 2.5%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for cot mattress brands worldwide in September 2026?
2 changes

In September 2026, Snuz lost share of searches among cot mattress brands worldwide, from 3% to 2.5%.

Estimated monthly branded searches for Sealy worldwide fell 80.2% over 12 measured months, from 8.1K to 1.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Sealy’s and Snuz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among cot mattress brands

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