Brandwave

Leander vs Stokke:Which is searched more?

In September 2026, Stokke had more branded searches than Leander among cot mattress brands worldwide. Stokke was estimated to have 388K branded searches compared to Leander’s 90.5K, and held a 67.9% Share of Search versus Leander’s 15.8%. These are worldwide searches for English-language branded terms.

Share of Search among cot mattress brands worldwide in September 2026Which is more popular in search, Leander or Stokke?
Leander15.8%90.5K searches
vs
Stokke67.9%388K searches

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Which is more popular in search, Leander or Stokke?

Compare the cot mattress brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Leander and Stokke among cot mattress brands worldwide, by month

Share of Search by month for Stokke, Leander. The figures are in the table below the chart.

View monthly share of search table
MonthStokkeLeanderEcosaBooriSnuz
Oct 202565%16.9%11.3%3.4%3.4%
Nov 202567.5%13%13%3.2%3.2%
Dec 202564.3%15.1%12.4%3.7%4.5%
Jan 202665.7%15.5%12.7%3.1%3.1%
Feb 202664.8%18.4%10.1%3%3.7%
Mar 202665.2%18.5%10.2%2.5%3.7%
Apr 202660.6%21%11.5%3.4%3.4%
May 202663%19.7%10.8%3.2%3.2%
Jun 202659.8%20.4%13.7%3.4%2.7%
Jul 202666.5%16.8%11.2%2.7%2.7%
Aug 202667.5%15.7%10.5%3.1%3.1%
Sep 202667.9%15.8%10.6%3.2%2.6%

How has the Leander and Stokke comparison changed over the last 12 months?

  • Stokke was ahead of Leander in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Leander’s estimated Share of Search among cot mattress brands worldwide moved from 16.9% to 15.8%, and its estimated monthly branded searches held steady at 90.5K.
  • Across the 12 months ending September 2026, Stokke’s estimated Share of Search among cot mattress brands worldwide moved from 65% to 67.9%, and its estimated monthly branded searches moved from 348K to 388K.

How did search popularity change for cot mattress brands worldwide in September 2026?

  1. Stokke’s estimated Share of Search among cot mattress brands worldwide has gained ground for 3 months in a row, from 59.8% to 67.9% in September 2026.

Other head-to-heads among cot mattress brands

How each brand is measured

Brandwave collects information about searches that people make online using Leander’s and Stokke’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Leander

1 branded search term

  • leander

Stokke

3 branded search terms

  • stokke
  • stokke flexi bath
  • stokke trapp

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.