Rachio vs Toro:Which is more popular?
In September 2026, Rachio had more branded searches than Toro among irrigation brands worldwide. Rachio had about 12,100 branded searches, while Toro had 1,000. Rachio made up 16.1% of all irrigation brand searches we track, and Toro accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about irrigation brands, Toro appeared in two of the five answers and Rachio in none.
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Top irrigation brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Toro was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rachio did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Rain Bird4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
DripWorks3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Netafim2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Orbit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Toro2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gardena1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rachio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
K-Rain0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Holman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about irrigation brands
5 answers
Asked ChatGPT
“Which irrigation brand should I buy?”
Asked ChatGPT
“What are the best irrigation brands?”
Asked ChatGPT
“What's the best irrigation brand for garden watering?”
Searched Google, AI Overview
“drip irrigation system”
Searched Google, AI Overview
“automatic watering system”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Rachio or Toro more popular in search?
This chart shows how often people search Google for Rachio and Toro by name. Each line represents a brand's share of searches for all nine irrigation brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Rachio, Toro. The figures are in the table below the chart.
View monthly share of searches table
| Month | Netafim | Orbit | Rachio | K-Rain | Gardena | Rain Bird | DripWorks | Holman | Toro |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37% | 22.5% | 20.2% | 11.2% | 2.3% | 1.7% | 1.4% | 1.9% | 1.8% |
| Nov 2025 | 46.5% | 15.8% | 17% | 12% | 2.2% | 1.5% | 1.5% | 1.9% | 1.5% |
| Dec 2025 | 44.4% | 16% | 16.2% | 13.4% | 2.4% | 1.5% | 1.4% | 3% | 1.8% |
| Jan 2026 | 48.8% | 14.4% | 14.6% | 12.1% | 2.3% | 1.6% | 1.8% | 2.6% | 1.8% |
| Feb 2026 | 49.1% | 15.9% | 14.7% | 10.3% | 2.4% | 1.8% | 2.4% | 1.5% | 1.8% |
| Mar 2026 | 37.9% | 25.2% | 17% | 8.4% | 3.8% | 2.3% | 3.3% | 0.64% | 1.5% |
| Apr 2026 | 26.1% | 31.9% | 17.4% | 8.7% | 6.4% | 3.2% | 4.2% | 0.61% | 1.5% |
| May 2026 | 21.4% | 36.7% | 17.6% | 7.1% | 8.1% | 3.2% | 4.3% | 0.33% | 1.3% |
| Jun 2026 | 27.8% | 31.8% | 18.6% | 7.5% | 6.2% | 2.8% | 3.7% | 0.29% | 1.3% |
| Jul 2026 | 25.1% | 33.8% | 16.8% | 7.9% | 9.4% | 3.1% | 2.2% | 0.32% | 1.5% |
| Aug 2026 | 29.6% | 30.6% | 16.2% | 9.3% | 8.1% | 2.4% | 1.7% | 0.66% | 1.4% |
| Sep 2026 | 36% | 27.4% | 16.1% | 10.9% | 3.1% | 2% | 1.7% | 1.4% | 1.3% |
How has the Rachio and Toro comparison changed over the last 12 months?
3 findings
- Rachio was ahead of Toro in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Rachio’s share of searches among irrigation brands worldwide moved from 20.2% to 16.1%, and its estimated monthly branded searches moved from 14.8K to 12.1K.
- Across the 12 months ending September 2026, Toro’s share of searches among irrigation brands worldwide moved from 1.8% to 1.3%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for irrigation brands worldwide in September 2026?
3 changes
In September 2026, Holman overtook Toro to rank 8th among irrigation brands worldwide, with 1.4% of the searches.
Rachio’s share of searches among irrigation brands worldwide has lost ground for 3 months in a row, from 18.6% to 16.1% in September 2026.
Estimated monthly branded searches for Toro worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Rachio’s and Toro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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