Brandwave

Podia vs Sellfy:Which is more popular?

In September 2026, Podia had more branded searches than Sellfy among digital product sales platforms worldwide. Podia had about 49,500 branded searches, while Sellfy had 9,900. Podia made up 2.1% of all digital product sales platform searches we track, and Sellfy accounted for 0.42%. When we asked ChatGPT and Google AI Overviews about digital product sales platforms, Sellfy appeared in two of the five answers and Podia in none.

Among digital product sales platforms worldwide in September 2026

Who do people search for more?

Podia, about 5 searches for every 1 for Sellfy

Podia 49.5K searchesSellfy 9.9K searches

Who does AI mention more?

Sellfy, mentioned in 2 of 5 answers, Podia in 0

Sellfy in 2 of 5Podia in 0 of 5

Who does AI recommend more?

Sellfy, the only one of the two named

Sellfy first in 2Podia never named

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Top digital product sales platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sellfy was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Podia did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Payhip1st
  2. Gumroad2nd
  3. Sellfy3rd
  4. Stan Store4th
  5. Lemon Squeezy5th
  6. Ko-fi–
  7. Podia–
  8. SendOwl–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gumroad5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Payhip5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Stan Store2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lemon Squeezy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sellfy2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ko-fi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Podia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SendOwl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about digital product sales platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Podia or Sellfy more popular in search?

This chart shows how often people search Google for Podia and Sellfy by name. Each line represents a brand's share of searches for all eight digital product sales platforms we track, month by month, from English-language searches worldwide.

Podia and Sellfy among digital product sales platforms worldwide, by month

Share of searches by month for Podia, Sellfy. The figures are in the table below the chart.

View monthly share of searches table
MonthKo-fiGumroadPayhipStan StoreLemon SqueezyPodiaSellfySendOwl
Oct 202543.1%32.2%9.6%8.1%2.4%2.9%1.3%0.39%
Nov 202542.9%32.1%9.6%8.1%2.9%2.9%1.3%0.39%
Dec 202539.7%36.3%10.8%7.2%2.7%2.2%0.98%0.24%
Jan 202640.4%36.7%9%7.6%2.7%2.2%1%0.24%
Feb 202640.1%36.7%9%7.6%3.3%2.2%0.99%0.2%
Mar 202643.3%32.4%9.7%8.1%3.6%1.9%0.87%0.17%
Apr 202643.9%32.8%9.8%7%3.6%2%0.72%0.18%
May 202643.9%32.9%9.8%7.1%3.6%2%0.59%0.18%
Jun 202643.6%32.6%11.9%5.7%3.6%2%0.48%0.14%
Jul 202643.6%32.6%11.9%5.7%3.6%2%0.48%0.11%
Aug 202642.5%31.8%14.2%5.6%3.5%1.9%0.47%0.14%
Sep 202646.4%28.4%12.7%6.1%3.8%2.1%0.42%0.12%

How has the Podia and Sellfy comparison changed over the last 12 months?

3 findings

How did search popularity change for digital product sales platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Sellfy worldwide fell 63.5% over 12 measured months, from 27.1K to 9.9K in September 2026.

  2. Estimated monthly branded searches for Podia worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Podia’s and Sellfy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Podia

1 branded search term

  • podia

Sellfy

1 branded search term

  • sellfy

How the Brand Demand Index is measured

Other head-to-heads among digital product sales platforms

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