Brandwave

Pendo vs Userflow:Which is more popular by branded search?

In August 2026, Pendo had more branded searches than Userflow among product onboarding platforms worldwide. Pendo was estimated to have 37.5K branded searches compared to Userflow’s 4.6K, and held a 68.5% Share of Search versus Userflow’s 8.4%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among product onboarding platforms worldwide in August 2026Which is more popular in search, Pendo or Userflow?
Pendo68.5%37.5K searches
vs
Userflow8.4%4.6K searches

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Which is more popular in search, Pendo or Userflow?

Compare tools that guide new software users and help growth teams improve activation. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Pendo and Userflow among product onboarding platforms worldwide, by month

Share of Search by month for Pendo, Userflow. The figures are in the table below the chart.

View monthly share of search table
MonthPendoAppcuesUserpilotUserflowChameleon
Oct 202566.6%10.3%12.4%10.2%0.49%
Nov 202563.9%11.9%11.9%11.8%0.47%
Dec 202568.2%10.6%10.4%10.4%0.5%
Jan 202668.3%10.6%10.3%10.4%0.35%
Feb 202663.1%14%11.2%11.2%0.54%
Mar 202664.7%11.8%11.5%11.7%0.37%
Apr 202667.1%10.3%10%12.2%0.32%
May 202663.7%14.7%9.6%11.6%0.37%
Jun 202667%12.5%10.1%10%0.39%
Jul 202664.1%14.1%11.7%9.5%0.55%
Aug 202668.5%12.6%10.2%8.4%0.33%
Sep 2026—————

How has the Pendo and Userflow comparison changed over the last 12 months?

  • Pendo was ahead of Userflow in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Pendo’s estimated Share of Search among product onboarding platforms worldwide moved from 66.6% to 68.5%, and its estimated monthly branded searches moved from 44.9K to 37.5K.
  • Across the 11 months ending August 2026, Userflow’s estimated Share of Search among product onboarding platforms worldwide moved from 10.2% to 8.4%, and its estimated monthly branded searches moved from 6.8K to 4.6K.

How did search popularity change for product onboarding platforms worldwide in August 2026?

  1. In August 2026, Pendo gained estimated Share of Search among product onboarding platforms worldwide, from 64.1% to 68.5%.

  2. In August 2026, Userflow lost estimated Share of Search among product onboarding platforms worldwide, from 9.5% to 8.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Pendo’s and Userflow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pendo

4 branded search terms

  • pendo
  • pendo io
  • pendo user onboarding
  • pendo.io

Userflow

5 branded search terms

  • userflow
  • userflow alternatives
  • userflow pricing
  • userflow software
  • userflow.com

How the Brand Demand Index is measured

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