WalkMe vs Whatfix:Which is searched more?
In September 2026, Whatfix had more branded searches than WalkMe among product adoption platforms worldwide. Whatfix had about 33,100 branded searches, while WalkMe had 18,100. Whatfix made up 32.8% of all product adoption platform searches we track, and WalkMe accounted for 17.9%. These are worldwide searches for English-language branded terms.
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Is WalkMe or Whatfix more popular in search?
Compare the tools used to onboard users inside a product. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Whatfix, WalkMe. The figures are in the table below the chart.
View monthly share of searches table
| Month | Whatfix | Pendo | WalkMe | Appcues | Userflow | Userpilot | UserGuiding | Chameleon |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 13.8% | 41.9% | 20.7% | 6.2% | 6.2% | 7.6% | 3.4% | 0.31% |
| Nov 2025 | 15.2% | 37.6% | 22.8% | 6.8% | 6.8% | 6.8% | 3.7% | 0.28% |
| Dec 2025 | 14% | 42.5% | 21% | 6.3% | 6.3% | 6.3% | 3.4% | 0.31% |
| Jan 2026 | 11.8% | 43.9% | 21.7% | 6.5% | 6.5% | 6.5% | 2.8% | 0.22% |
| Feb 2026 | 14.7% | 38.2% | 22% | 8.1% | 6.6% | 6.6% | 3.5% | 0.33% |
| Mar 2026 | 12.6% | 40.1% | 23.1% | 7% | 7% | 6.9% | 3% | 0.23% |
| Apr 2026 | 13.8% | 42.7% | 20.6% | 6.3% | 7.6% | 6.1% | 2.7% | 0.2% |
| May 2026 | 15.2% | 38.6% | 22.7% | 8.5% | 6.8% | 5.5% | 2.4% | 0.23% |
| Jun 2026 | 13.9% | 42.9% | 20.7% | 7.7% | 6.2% | 6.2% | 2.2% | 0.25% |
| Jul 2026 | 17.8% | 37.9% | 21.8% | 8.1% | 5.3% | 6.5% | 2.3% | 0.32% |
| Aug 2026 | 16.7% | 42.3% | 20.4% | 7.6% | 5% | 6.1% | 1.8% | 0.2% |
| Sep 2026 | 32.8% | 31.2% | 17.9% | 5.6% | 5.4% | 5.4% | 1.6% | 0.15% |
How has the WalkMe and Whatfix comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Whatfix took it in September 2026.
- Across the 12 months ending September 2026, WalkMe’s share of searches among product adoption platforms worldwide moved from 20.7% to 17.9%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Whatfix’s share of searches among product adoption platforms worldwide moved from 13.8% to 32.8%, and its estimated monthly branded searches moved from 14.8K to 33.1K.
How did search popularity change for product adoption platforms worldwide in September 2026?
2 changes
In September 2026, Whatfix overtook Pendo and WalkMe to become the leader among product adoption platforms worldwide, with 32.8% of the searches.
In September 2026, WalkMe lost share of searches among product adoption platforms worldwide, from 20.4% to 17.9%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using WalkMe’s and Whatfix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among product adoption platforms
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