Brandwave

Peavey vs Vox:Which is more popular?

In September 2026, Vox had more branded searches than Peavey among guitar amp brands worldwide. Vox had about 1 million branded searches, while Peavey had 22,200. Vox made up 47.1% of all guitar amp brand searches we track, and Peavey accounted for 1%. When we asked ChatGPT and Google AI Overviews about guitar amp brands, Vox appeared in three of the four answers and Peavey in two. Vox was mentioned before Peavey in every answer that named either.

Among guitar amp brands worldwide in September 2026

Who do people search for more?

Vox, about 46 searches for every 1 for Peavey

Vox 1M searchesPeavey 22.2K searches

Who does AI mention more?

Vox, mentioned in 3 of 4 answers, Peavey in 2

Vox in 3 of 4Peavey in 2 of 4

Who does AI recommend more?

Vox, named ahead of Peavey in 3 of 3 answers

Vox first in 3Peavey never first

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Top guitar amp brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Vox was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Peavey was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Vox was listed before Peavey in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fender1st
  2. Boss2nd
  3. Marshall3rd
  4. Vox4th
  5. Orange5th
  6. Mesa/Boogie6th
  7. Blackstar7th
  8. Peavey8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fender4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Vox3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Orange3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Boss3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Marshall3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Blackstar2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mesa/Boogie2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Peavey2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about guitar amp brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Peavey or Vox more popular in search?

This chart shows how often people search Google for Peavey and Vox by name. Each line represents a brand's share of searches for all eight guitar amp brands we track, month by month, from English-language searches worldwide.

Peavey and Vox among guitar amp brands worldwide, by month

Share of searches by month for Vox, Peavey. The figures are in the table below the chart.

View monthly share of searches table
MonthVoxFenderBlackstarOrangeBossMesa/BoogiePeaveyMarshall
Oct 202542.6%42.5%7.7%3.1%1.6%1.1%1.1%0.34%
Nov 202551.9%35.2%6.2%3%1.4%0.92%0.92%0.34%
Dec 202552.2%35.5%5.3%3.1%1.5%0.93%1.1%0.34%
Jan 202646.7%38.8%7%3.3%1.6%1%1.2%0.36%
Feb 202646.1%39%6.9%3.3%1.9%1.2%1.2%0.36%
Mar 202647.1%38.6%7%2.8%2.2%1%1%0.31%
Apr 202650.5%35.1%7.3%3%1.5%1.1%1.1%0.27%
May 202647.9%38.8%7.1%2.3%1.4%1%1%0.31%
Jun 202642.5%42%9%3%1.2%0.93%0.93%0.33%
Jul 202652.4%35.3%6.4%2.6%1.2%0.94%0.94%0.3%
Aug 202647.5%38.9%6%3.4%1.4%1.3%1%0.45%
Sep 202647.1%38.4%7.1%3.4%1.4%1.3%1%0.38%

How has the Peavey and Vox comparison changed over the last 12 months?

3 findings
  • Vox was ahead of Peavey in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Peavey’s share of searches among guitar amp brands worldwide moved from 1.1% to 1%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
  • Across the 12 months ending September 2026, Vox’s share of searches among guitar amp brands worldwide moved from 42.6% to 47.1%, and its estimated monthly branded searches held steady at 1M.

How did search popularity change for guitar amp brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Peavey worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Peavey’s and Vox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Peavey

1 branded search term

  • peavey

Vox

2 branded search terms

  • vox
  • vox amp

How the Brand Demand Index is measured

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