Brandwave

Orange vs Vox:Which is searched more?

In September 2026, Vox had more branded searches than Orange among guitar amp brands worldwide. Vox had about 1 million branded searches, while Orange had 73,400. Vox made up 47.1% of all guitar amp brand searches we track, and Orange accounted for 3.4%. These are worldwide searches for English-language branded terms.

Share of searches among guitar amp brands worldwide in September 2026Is Orange or Vox more popular in search?
Orange3.4%73.4K searches
vs
Vox47.1%1M searches

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Is Orange or Vox more popular in search?

Compare the guitar amp brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Orange and Vox among guitar amp brands worldwide, by month

Share of searches by month for Vox, Orange. The figures are in the table below the chart.

View monthly share of searches table
MonthVoxFenderBlackstarOrangeBossMesa/BoogiePeaveyMarshall
Oct 202542.6%42.5%7.7%3.1%1.6%1.1%1.1%0.34%
Nov 202551.9%35.2%6.2%3%1.4%0.92%0.92%0.34%
Dec 202552.2%35.5%5.3%3.1%1.5%0.93%1.1%0.34%
Jan 202646.7%38.8%7%3.3%1.6%1%1.2%0.36%
Feb 202646.1%39%6.9%3.3%1.9%1.2%1.2%0.36%
Mar 202647.1%38.6%7%2.8%2.2%1%1%0.31%
Apr 202650.5%35.1%7.3%3%1.5%1.1%1.1%0.27%
May 202647.9%38.8%7.1%2.3%1.4%1%1%0.31%
Jun 202642.5%42%9%3%1.2%0.93%0.93%0.33%
Jul 202652.4%35.3%6.4%2.6%1.2%0.94%0.94%0.3%
Aug 202647.5%38.9%6%3.4%1.4%1.3%1%0.45%
Sep 202647.1%38.4%7.1%3.4%1.4%1.3%1%0.38%

How has the Orange and Vox comparison changed over the last 12 months?

3 findings
  • Vox was ahead of Orange in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Orange’s share of searches among guitar amp brands worldwide moved from 3.1% to 3.4%, and its estimated monthly branded searches moved from 73.9K to 73.4K.
  • Across the 12 months ending September 2026, Vox’s share of searches among guitar amp brands worldwide moved from 42.6% to 47.1%, and its estimated monthly branded searches held steady at 1M.

How did search popularity change for guitar amp brands worldwide in September 2026?

0 changes

Neither Orange nor Vox moved beyond provider rounding among guitar amp brands in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Orange’s and Vox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Orange

5 branded search terms

  • orange amp
  • orange amps
  • orange guitar
  • orange guitar amp
  • orangeamps

Vox

2 branded search terms

  • vox
  • vox amp

How the Brand Demand Index is measured

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