Blackstar vs Fender:Which is searched more?
In September 2026, Fender had more branded searches than Blackstar among guitar amp brands worldwide. Fender was estimated to have 831K branded searches compared to Blackstar’s 153K, and held a 41.4% Share of Search versus Blackstar’s 7.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Blackstar or Fender?
Compare the guitar amp brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fender, Blackstar. The figures are in the table below the chart.
View monthly share of search table
| Month | Vox | Fender | Blackstar | Marshall |
|---|---|---|---|---|
| Oct 2025 | 45.8% | 45.7% | 8.2% | 0.3% |
| Nov 2025 | 55.4% | 37.6% | 6.7% | 0.3% |
| Dec 2025 | 56% | 38.1% | 5.6% | 0.3% |
| Jan 2026 | 50.3% | 41.8% | 7.6% | 0.33% |
| Feb 2026 | 49.9% | 42.2% | 7.5% | 0.32% |
| Mar 2026 | 50.7% | 41.6% | 7.5% | 0.27% |
| Apr 2026 | 54.2% | 37.7% | 7.9% | 0.24% |
| May 2026 | 51% | 41.2% | 7.5% | 0.27% |
| Jun 2026 | 45.3% | 44.7% | 9.6% | 0.29% |
| Jul 2026 | 55.6% | 37.4% | 6.7% | 0.24% |
| Aug 2026 | 51.2% | 41.9% | 6.5% | 0.41% |
| Sep 2026 | 50.7% | 41.4% | 7.6% | 0.33% |
How has the Blackstar and Fender comparison changed over the last 12 months?
3 findings
- Fender was ahead of Blackstar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blackstar’s estimated Share of Search among guitar amp brands worldwide moved from 8.2% to 7.6%, and its estimated monthly branded searches moved from 183K to 153K.
- Across the 12 months ending September 2026, Fender’s estimated Share of Search among guitar amp brands worldwide moved from 45.7% to 41.4%, and its estimated monthly branded searches moved from 1M to 831K.
How did search popularity change for guitar amp brands worldwide in September 2026?
2 changes
In September 2026, Blackstar gained estimated Share of Search among guitar amp brands worldwide, from 6.5% to 7.6%.
In September 2026, Fender lost estimated Share of Search among guitar amp brands worldwide, from 41.9% to 41.4%.
Other head-to-heads among guitar amp brands
How each brand is measured
Brandwave collects information about searches that people make online using Blackstar’s and Fender’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.