Brandwave

Papertrail vs Sumo Logic:Which is more popular by branded search?

In August 2026, Papertrail had more branded searches than Sumo Logic among log management platforms worldwide. Papertrail was estimated to have 18.1K branded searches compared to Sumo Logic’s 9.9K, and held a 4.3% Share of Search versus Sumo Logic’s 2.4%. These are worldwide searches for English-language branded terms.

Share of Search among log management platforms worldwide in August 2026Which is more popular in search, Papertrail or Sumo Logic?
Papertrail4.3%18.1K searches
vs
Sumo Logic2.4%9.9K searches

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Which is more popular in search, Papertrail or Sumo Logic?

Compare the platforms teams use to collect and search logs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Papertrail and Sumo Logic among log management platforms worldwide, by month

Share of Search by month for Papertrail, Sumo Logic. The figures are in the table below the chart.

View monthly share of search table
MonthDatadogSplunkPapertrailSumo LogicLoggly
Oct 202551.7%40.4%4.5%3%0.48%
Nov 202556%36.2%4%3.3%0.53%
Dec 202550.4%39.7%6.5%2.9%0.46%
Jan 202655.6%35.9%4.8%3.2%0.41%
Feb 202656.5%36.4%4%2.7%0.42%
Mar 202655.8%35.7%4.8%3.2%0.41%
Apr 202656.6%36.4%4%2.7%0.35%
May 202660.2%31.7%4.3%3.5%0.38%
Jun 202656.9%36.1%4%2.6%0.35%
Jul 202661%32.1%4.3%2.4%0.31%
Aug 202660.8%32.2%4.3%2.4%0.31%
Sep 2026—————

How has the Papertrail and Sumo Logic comparison changed over the last 12 months?

How did search popularity change for log management platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Sumo Logic worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.

  2. Estimated monthly branded searches for Papertrail worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Papertrail’s and Sumo Logic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Papertrail

1 branded search term

  • papertrail

Sumo Logic

1 branded search term

  • sumo logic

How the Brand Demand Index is measured

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