Okta vs Ping Identity:Which is more popular by branded search?
In August 2026, Okta had more branded searches than Ping Identity among workforce identity platforms worldwide. Okta was estimated to have 683K branded searches compared to Ping Identity’s 30.9K, and held a 62.7% Share of Search versus Ping Identity’s 2.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Okta or Ping Identity?
Compare services and tools used to manage employee identity and access to business applications. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Okta, Ping Identity. The figures are in the table below the chart.
View monthly share of search table
| Month | Okta | Microsoft Entra | JumpCloud | Cisco Duo | Ping Identity |
|---|---|---|---|---|---|
| Oct 2025 | 62.8% | 24% | 4.6% | 4.6% | 4.1% |
| Nov 2025 | 65.5% | 23.1% | 3.9% | 4% | 3.5% |
| Dec 2025 | 64.7% | 24.7% | 3.9% | 3.9% | 2.9% |
| Jan 2026 | 62.9% | 24.8% | 4.6% | 4.4% | 3.4% |
| Feb 2026 | 64.4% | 24.6% | 4.7% | 3.4% | 2.8% |
| Mar 2026 | 66.5% | 23.2% | 3.9% | 3.5% | 2.9% |
| Apr 2026 | 63.8% | 24.3% | 4.6% | 3.9% | 3.4% |
| May 2026 | 64.5% | 24.6% | 4.7% | 3.5% | 2.8% |
| Jun 2026 | 62.5% | 25.7% | 5.6% | 3.5% | 2.8% |
| Jul 2026 | 62.2% | 26.1% | 5.6% | 3.4% | 2.8% |
| Aug 2026 | 62.7% | 25% | 5.6% | 3.8% | 2.8% |
| Sep 2026 | — | — | — | — | — |
How has the Okta and Ping Identity comparison changed over the last 12 months?
3 findings
- Okta was ahead of Ping Identity in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Okta’s estimated Share of Search among workforce identity platforms worldwide moved from 62.8% to 62.7%, and its estimated monthly branded searches moved from 684K to 683K.
- Across the 11 months ending August 2026, Ping Identity’s estimated Share of Search among workforce identity platforms worldwide moved from 4.1% to 2.8%, and its estimated monthly branded searches moved from 44.3K to 30.9K.
How did search popularity change for workforce identity platforms worldwide in August 2026?
1 change
Estimated monthly branded searches for Ping Identity worldwide fell 30.2% over 11 measured months, from 44.3K to 30.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Okta’s and Ping Identity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Okta
7 branded search terms
- identity okta
- okta
- okta app
- okta com
- okta identity
- okta online
- okta software
Ping Identity
5 branded search terms
- ping identity
- ping identity app
- ping identity software
- pingidentity
- pingidentity com

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