New Relic vs Papertrail:Which is more popular?
In September 2026, New Relic had more branded searches than Papertrail among log management platforms worldwide. New Relic had about 60,500 branded searches, while Papertrail had 18,100. New Relic made up 9.8% of all log management platform searches we track, and Papertrail accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about log management platforms, neither New Relic nor Papertrail appeared in any of the five answers.
Who do people search for more?
New Relic, about 3 searches for every 1 for Papertrail
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top log management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither New Relic nor Papertrail showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Datadog1st
Splunk2nd
Elastic3rd
Graylog4th
Better Stack5th
Sumo Logic6th
Dynatrace–
New Relic–
Papertrail–
Loggly–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Datadog5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Splunk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Elastic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Graylog3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Better Stack2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sumo Logic1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dynatrace0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
New Relic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Papertrail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Loggly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about log management platforms
5 answers
Asked ChatGPT
“Which log management platform should I use?”
Asked ChatGPT
“What are the best log management platforms?”
Asked ChatGPT
“What's the best log management platform for a devops team?”
Searched Google, AI Overview
“log management platforms”
Searched Google, AI Overview
“log management software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is New Relic or Papertrail more popular in search?
This chart shows how often people search Google for New Relic and Papertrail by name. Each line represents a brand's share of searches for all ten log management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for New Relic, Papertrail. The figures are in the table below the chart.
View monthly share of searches table
| Month | Datadog | Splunk | Dynatrace | New Relic | Graylog | Papertrail | Better Stack | Sumo Logic | Elastic | Loggly |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.8% | 27.9% | 14.7% | 12.1% | 5.4% | 3% | 1.1% | 2% | 0.88% | 0.32% |
| Nov 2025 | 36.1% | 25.2% | 13.3% | 13.3% | 4.9% | 2.7% | 1.2% | 2.2% | 0.97% | 0.35% |
| Dec 2025 | 33% | 28.2% | 12.2% | 12.2% | 5.4% | 4.5% | 1.3% | 2% | 0.89% | 0.31% |
| Jan 2026 | 36.6% | 25.8% | 13.5% | 11% | 4.9% | 3.3% | 1.5% | 2.2% | 0.98% | 0.28% |
| Feb 2026 | 37.7% | 26.8% | 13.9% | 9.3% | 5.1% | 2.8% | 1.5% | 1.9% | 0.83% | 0.29% |
| Mar 2026 | 35.8% | 26.2% | 16% | 8.8% | 4.8% | 3.2% | 1.8% | 2.2% | 0.96% | 0.28% |
| Apr 2026 | 37.5% | 27% | 13.8% | 9.2% | 5% | 2.8% | 1.8% | 1.8% | 0.82% | 0.24% |
| May 2026 | 39.4% | 23.2% | 14.5% | 9.7% | 4.3% | 2.9% | 2.4% | 2.4% | 0.87% | 0.26% |
| Jun 2026 | 37.3% | 26.3% | 13.7% | 11.2% | 4.1% | 2.7% | 1.8% | 1.8% | 0.67% | 0.24% |
| Jul 2026 | 40% | 23.6% | 14.7% | 9.8% | 4.4% | 2.9% | 2% | 1.6% | 0.72% | 0.21% |
| Aug 2026 | 40.2% | 23.7% | 14.8% | 9.9% | 3.6% | 3% | 2.4% | 1.6% | 0.72% | 0.21% |
| Sep 2026 | 39.9% | 23.5% | 14.7% | 9.8% | 4.4% | 2.9% | 2.4% | 1.6% | 0.58% | 0.16% |
How has the New Relic and Papertrail comparison changed over the last 12 months?
3 findings
- New Relic was ahead of Papertrail in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, New Relic’s share of searches among log management platforms worldwide moved from 12.1% to 9.8%, and its estimated monthly branded searches moved from 90.5K to 60.5K.
- Across the 12 months ending September 2026, Papertrail’s share of searches among log management platforms worldwide moved from 3% to 2.9%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
How did search popularity change for log management platforms worldwide in September 2026?
2 changes

Estimated monthly branded searches for New Relic worldwide fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.

Estimated monthly branded searches for Papertrail worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using New Relic’s and Papertrail’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
New Relic
1 branded search term
- new relic
Papertrail
1 branded search term
- papertrail
Other head-to-heads among log management platforms

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