Brandwave

New Relic vs Papertrail:Which is more popular?

In September 2026, New Relic had more branded searches than Papertrail among log management platforms worldwide. New Relic had about 60,500 branded searches, while Papertrail had 18,100. New Relic made up 9.8% of all log management platform searches we track, and Papertrail accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about log management platforms, neither New Relic nor Papertrail appeared in any of the five answers.

Among log management platforms worldwide in September 2026

Who do people search for more?

New Relic, about 3 searches for every 1 for Papertrail

New Relic 60.5K searchesPapertrail 18.1K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

New Relic in 0 of 5Papertrail in 0 of 5

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Top log management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither New Relic nor Papertrail showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Datadog1st
  2. Splunk2nd
  3. Elastic3rd
  4. Graylog4th
  5. Better Stack5th
  6. Sumo Logic6th
  7. Dynatrace–
  8. New Relic–
  9. Papertrail–
  10. Loggly–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Datadog5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Splunk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Elastic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Graylog3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Better Stack2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sumo Logic1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dynatrace0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • New Relic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Papertrail0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Loggly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about log management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is New Relic or Papertrail more popular in search?

This chart shows how often people search Google for New Relic and Papertrail by name. Each line represents a brand's share of searches for all ten log management platforms we track, month by month, from English-language searches worldwide.

New Relic and Papertrail among log management platforms worldwide, by month

Share of searches by month for New Relic, Papertrail. The figures are in the table below the chart.

View monthly share of searches table
MonthDatadogSplunkDynatraceNew RelicGraylogPapertrailBetter StackSumo LogicElasticLoggly
Oct 202532.8%27.9%14.7%12.1%5.4%3%1.1%2%0.88%0.32%
Nov 202536.1%25.2%13.3%13.3%4.9%2.7%1.2%2.2%0.97%0.35%
Dec 202533%28.2%12.2%12.2%5.4%4.5%1.3%2%0.89%0.31%
Jan 202636.6%25.8%13.5%11%4.9%3.3%1.5%2.2%0.98%0.28%
Feb 202637.7%26.8%13.9%9.3%5.1%2.8%1.5%1.9%0.83%0.29%
Mar 202635.8%26.2%16%8.8%4.8%3.2%1.8%2.2%0.96%0.28%
Apr 202637.5%27%13.8%9.2%5%2.8%1.8%1.8%0.82%0.24%
May 202639.4%23.2%14.5%9.7%4.3%2.9%2.4%2.4%0.87%0.26%
Jun 202637.3%26.3%13.7%11.2%4.1%2.7%1.8%1.8%0.67%0.24%
Jul 202640%23.6%14.7%9.8%4.4%2.9%2%1.6%0.72%0.21%
Aug 202640.2%23.7%14.8%9.9%3.6%3%2.4%1.6%0.72%0.21%
Sep 202639.9%23.5%14.7%9.8%4.4%2.9%2.4%1.6%0.58%0.16%

How has the New Relic and Papertrail comparison changed over the last 12 months?

3 findings

How did search popularity change for log management platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for New Relic worldwide fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.

  2. Estimated monthly branded searches for Papertrail worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using New Relic’s and Papertrail’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

New Relic

1 branded search term

  • new relic

Papertrail

1 branded search term

  • papertrail

How the Brand Demand Index is measured

Other head-to-heads among log management platforms

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