Brandwave

Local Viking vs Localo:Which is more popular by branded search?

In August 2026, Localo had more branded searches than Local Viking among local SEO platforms worldwide. Localo was estimated to have 1.8K branded searches compared to Local Viking’s 880, and held a 4.3% Share of Search versus Local Viking’s 2.1%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among local SEO platforms worldwide in August 2026Which is more popular in search, Local Viking or Localo?
Local Viking2.1%880 searches
vs
Localo4.3%1.8K searches

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Which is more popular in search, Local Viking or Localo?

Compare tools for managing local listings, citations, and map rankings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Local Viking and Localo among local SEO platforms worldwide, by month

Share of Search by month for Localo, Local Viking. The figures are in the table below the chart.

View monthly share of search table
MonthBrightLocalLocal FalconWhitesparkLocaloLocal Viking
Oct 202564.9%15.6%12.9%3.5%3.1%
Nov 202564.9%15.6%12.8%3.6%3%
Dec 202563.7%18.7%12.6%2.6%2.3%
Jan 202659.5%21.1%14.2%2.5%2.8%
Feb 202664.5%17.6%12%3.1%2.8%
Mar 202663.8%18.5%12.4%2.8%2.4%
Apr 202659.4%21.2%14.4%2.9%2.1%
May 202660.5%21.7%12.1%3.5%2.2%
Jun 202655.8%24.6%13.6%3.5%2.5%
Jul 202652.4%28.4%13%4.2%2%
Aug 202653.9%23.8%15.9%4.3%2.1%
Sep 2026—————

How has the Local Viking and Localo comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Local Viking took it in January 2026, Localo took it in February 2026.
  • Across the 11 months ending August 2026, Local Viking’s estimated Share of Search among local SEO platforms worldwide moved from 3.1% to 2.1%, and its estimated monthly branded searches moved from 1.3K to 880.
  • Across the 11 months ending August 2026, Localo’s estimated Share of Search among local SEO platforms worldwide moved from 3.5% to 4.3%, and its estimated monthly branded searches moved from 1.5K to 1.8K.

How did search popularity change for local SEO platforms worldwide in August 2026?

  1. Localo’s estimated Share of Search among local SEO platforms worldwide has gained ground for 3 months in a row, from 3.5% to 4.3% in August 2026.

  2. Estimated monthly branded searches for Local Viking worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Local Viking’s and Localo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Local Viking

1 branded search term

  • local viking

Localo

17 branded search terms

  • localo ai
  • localo alternative
  • localo black friday
  • localo free
  • localo free checker
  • localo gmb
  • localo ia
  • localo local rank checker
  • localo local seo
  • localo login
  • localo pricing
  • localo rank checker
  • localo ranking
  • localo seo
  • localo site
  • localo tool
  • localo.com

How the Brand Demand Index is measured

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