Brandwave

Klean Kanteen vs S'well:Which is more popular by branded search?

In August 2026, Klean Kanteen had more branded searches than S'well among water bottle brands worldwide. Klean Kanteen was estimated to have 90.5K branded searches compared to S'well’s 12.1K, and held a 6% Share of Search versus S'well’s 0.81%. These are worldwide searches for English-language branded terms.

Share of Search among water bottle brands worldwide in August 2026Which is more popular in search, Klean Kanteen or S'well?
Klean Kanteen6%90.5K searches
vs
S'well0.81%12.1K searches

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Which is more popular in search, Klean Kanteen or S'well?

Compare the water bottle brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Klean Kanteen and S'well among water bottle brands worldwide, by month

Share of Search by month for Klean Kanteen, S'well. The figures are in the table below the chart.

View monthly share of search table
MonthHydro FlaskYETIChilly'sNalgeneKlean KanteenS'well
Oct 202545.4%29.8%10.7%7.2%5.9%0.96%
Nov 202545.6%33%8.8%5.9%5.9%0.79%
Dec 202540.5%40.3%7.8%5.2%5.2%0.86%
Jan 202642.4%32.3%12.2%6.7%5.5%0.9%
Feb 202641.6%35.5%9.8%6.6%5.4%1.1%
Mar 202642.4%31.3%10%8.2%6.7%1.3%
Apr 202641.4%33.4%9.7%8%6.5%1.1%
May 202638.7%36.4%9.1%7.5%7.5%1%
Jun 202639.3%36.8%9.2%7.6%6.2%1%
Jul 202643.5%35%6.9%6.9%6.9%0.92%
Aug 202646.4%32.2%7.3%7.3%6%0.81%
Sep 2026——————

How has the Klean Kanteen and S'well comparison changed over the last 12 months?

  • Klean Kanteen was ahead of S'well in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Klean Kanteen’s estimated Share of Search among water bottle brands worldwide moved from 5.9% to 6%, and its estimated monthly branded searches moved from 74K to 90.5K.
  • Across the 11 months ending August 2026, S'well’s estimated Share of Search among water bottle brands worldwide moved from 0.96% to 0.81%, and its estimated monthly branded searches held steady at 12.1K.

How did search popularity change for water bottle brands worldwide in August 2026?

  1. In August 2026, Klean Kanteen lost estimated Share of Search among water bottle brands worldwide, from 6.9% to 6%.

How each brand is measured

Brandwave collects information about searches that people make online using Klean Kanteen’s and S'well’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Klean Kanteen

1 branded search term

  • klean kanteen

S'well

1 branded search term

  • swell bottle

How the Brand Demand Index is measured

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