Brandwave

GearWrench vs Tekton:Which is more popular by branded search?

In August 2026, Tekton had more branded searches than GearWrench among socket set brands worldwide. Tekton was estimated to have 90.5K branded searches compared to GearWrench’s 49.5K, and held a 55.7% Share of Search versus GearWrench’s 30.5%. These are worldwide searches for English-language branded terms.

Share of Search among socket set brands worldwide in August 2026Which is more popular in search, GearWrench or Tekton?
GearWrench30.5%49.5K searches
vs
Tekton55.7%90.5K searches

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Which is more popular in search, GearWrench or Tekton?

Compare the socket set brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

GearWrench and Tekton among socket set brands worldwide, by month

Share of Search by month for Tekton, GearWrench. The figures are in the table below the chart.

View monthly share of search table
MonthTektonGearWrenchKincromeSidchromeStanley
Oct 202546.9%38.3%11.5%2.8%0.56%
Nov 202542.2%42.2%12.6%2.5%0.5%
Dec 202543.2%43.2%10.6%2.6%0.42%
Jan 202643.2%43.2%10.6%2.6%0.51%
Feb 202646.9%38.4%11.5%2.8%0.46%
Mar 202646.8%38.3%11.4%2.8%0.68%
Apr 202646.9%38.3%11.5%2.8%0.56%
May 202646.6%38.1%11.4%3.4%0.45%
Jun 202646.9%38.4%11.5%2.8%0.46%
Jul 202669.4%20.8%7.6%1.9%0.3%
Aug 202655.7%30.5%11.1%2.2%0.44%
Sep 2026—————

How has the GearWrench and Tekton comparison changed over the last 12 months?

  • Tekton was ahead of GearWrench in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, GearWrench’s estimated Share of Search among socket set brands worldwide moved from 38.3% to 30.5%, and its estimated monthly branded searches held steady at 49.5K.
  • Across the 11 months ending August 2026, Tekton’s estimated Share of Search among socket set brands worldwide moved from 46.9% to 55.7%, and its estimated monthly branded searches moved from 60.5K to 90.5K.

How did search popularity change for socket set brands worldwide in August 2026?

  1. In August 2026, GearWrench gained estimated Share of Search among socket set brands worldwide, from 20.8% to 30.5%.

  2. In August 2026, Tekton lost estimated Share of Search among socket set brands worldwide, from 69.4% to 55.7%.

How each brand is measured

Brandwave collects information about searches that people make online using GearWrench’s and Tekton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GearWrench

1 branded search term

  • gearwrench

Tekton

1 branded search term

  • tekton

How the Brand Demand Index is measured

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