Brandwave

Garnier vs HiBAR:Which is more popular?

In September 2026, Garnier had more branded searches than HiBAR among shampoo bar brands worldwide. Garnier had about 450,000 branded searches, while HiBAR had 2,900. Garnier made up 21.7% of all shampoo bar brand searches we track, and HiBAR accounted for 0.14%. When we asked ChatGPT and Google AI Overviews about shampoo bar brands, HiBAR appeared in four of the five answers and Garnier in none.

Among shampoo bar brands worldwide in September 2026

Who do people search for more?

Garnier, about 155 searches for every 1 for HiBAR

Garnier 450K searchesHiBAR 2.9K searches

Who does AI mention more?

HiBAR, mentioned in 4 of 5 answers, Garnier in 0

HiBAR in 4 of 5Garnier in 0 of 5

Who does AI recommend more?

HiBAR, the only one of the two named

HiBAR first in 4Garnier never named

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Top shampoo bar brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, HiBAR was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Garnier did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. HiBAR1st
  2. Ethique2nd
  3. Kitsch3rd
  4. Lush4th
  5. Garnier–
  6. ecostore–
  7. Aussie–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ethique4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • HiBAR4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lush2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kitsch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Garnier0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ecostore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Aussie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about shampoo bar brands

5 answers

  • Asked ChatGPT

    “Which shampoo bar brand should I go to?”

    1. 1Ethique
    2. 2HiBAR
    3. 3Lush

  • Asked ChatGPT

    “What are the best shampoo bar brands?”

    1. 1Ethique
    2. 2HiBAR
    3. 3Kitsch
    4. 4Lush

  • Asked ChatGPT

    “What's the best shampoo bar brand for everyday hair washing?”

    1. 1HiBAR
    2. 2Ethique

  • Searched Google, AI Overview

    “best shampoo bar”

    1. 1Kitsch
    2. 2HiBAR
    3. 3Ethique

  • Searched Google, AI Overview

    “natural shampoo bar”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    Is Garnier or HiBAR more popular in search?

    This chart shows how often people search Google for Garnier and HiBAR by name. Each line represents a brand's share of searches for all seven shampoo bar brands we track, month by month, from English-language searches worldwide.

    Garnier and HiBAR among shampoo bar brands worldwide, by month

    Share of searches by month for Garnier, HiBAR. The figures are in the table below the chart.

    View monthly share of searches table
    MonthLushGarnierKitschEthiqueecostoreAussieHiBAR
    Oct 202573.3%22%1.7%2%0.73%0.12%0.14%
    Nov 202583%13.6%1%1.5%0.67%0.09%0.11%
    Dec 202586%11.6%0.78%1%0.46%0.07%0.09%
    Jan 202675.9%18.7%2.3%2.1%0.75%0.12%0.18%
    Feb 202668.2%25.2%2.9%2.3%1%0.16%0.2%
    Mar 202668.7%25.2%2.4%2.3%1%0.16%0.2%
    Apr 202664.2%28.9%3.4%2.1%0.95%0.15%0.28%
    May 202664.3%29%3.2%2.1%0.95%0.15%0.23%
    Jun 202664.9%29.2%2.8%1.8%0.96%0.19%0.19%
    Jul 202665.1%29.4%2.7%1.4%0.97%0.19%0.19%
    Aug 202664.8%29.2%3.2%1.4%0.96%0.19%0.19%
    Sep 202672.4%21.7%2.8%2%0.87%0.17%0.14%

    How has the Garnier and HiBAR comparison changed over the last 12 months?

    3 findings
    • Garnier was ahead of HiBAR in every measured month of the 12 months ending September 2026.
    • Across the 12 months ending September 2026, Garnier’s share of searches among shampoo bar brands worldwide moved from 22% to 21.7%, and its estimated monthly branded searches moved from 550K to 450K.
    • Across the 12 months ending September 2026, HiBAR’s share of searches among shampoo bar brands worldwide held steady at 0.14%, and its estimated monthly branded searches moved from 3.6K to 2.9K.

    How did search popularity change for shampoo bar brands worldwide in September 2026?

    2 changes

    1. In September 2026, Garnier lost share of searches among shampoo bar brands worldwide, from 29.2% to 21.7%.

    2. Estimated monthly branded searches for HiBAR worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

    How are branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using Garnier’s and HiBAR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Garnier

    1 branded search term

    • garnier

    HiBAR

    1 branded search term

    • hibar

    How the Brand Demand Index is measured

    Other head-to-heads among shampoo bar brands

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