Brandwave

Exped vs Klymit:Which is more popular by branded search?

In August 2026, Exped had more branded searches than Klymit among sleeping pads worldwide. Exped was estimated to have 49.5K branded searches compared to Klymit’s 5.4K, and held a 4.6% Share of Search versus Klymit’s 0.5%. These are worldwide searches for English-language branded terms.

Share of Search among sleeping pads worldwide in August 2026Which is more popular in search, Exped or Klymit?
Exped4.6%49.5K searches
vs
Klymit0.5%5.4K searches

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Which is more popular in search, Exped or Klymit?

Compare the sleeping pads shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Exped and Klymit among sleeping pads worldwide, by month

Share of Search by month for Exped, Klymit. The figures are in the table below the chart.

View monthly share of search table
MonthNemoSea to SummitExpedTherm-a-RestBig AgnesKlymit
Oct 202580.3%7.2%4.8%3.9%3.2%0.52%
Nov 202578.3%8.6%4.7%4.7%3.2%0.51%
Dec 202581.4%7.3%4%4%2.7%0.53%
Jan 202678.3%8.6%4.7%4.7%3.2%0.51%
Feb 202680.3%7.2%4.8%4%3.2%0.43%
Mar 202677%8.5%5.7%4.6%3.8%0.5%
Apr 202677.8%8.5%4.7%4.7%3.8%0.51%
May 202677.8%8.6%4.7%4.7%3.8%0.51%
Jun 202674.7%10%5.5%5.5%3.7%0.6%
Jul 202672.5%11.9%5.3%5.3%4.4%0.58%
Aug 202676.4%10.2%4.6%4.6%3.8%0.5%
Sep 2026——————

How has the Exped and Klymit comparison changed over the last 12 months?

  • Exped was ahead of Klymit in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping pads worldwide moved from 4.8% to 4.6%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
  • Across the 11 months ending August 2026, Klymit’s estimated Share of Search among sleeping pads worldwide moved from 0.52% to 0.5%, and its estimated monthly branded searches moved from 4.4K to 5.4K.

How did search popularity change for sleeping pads worldwide in August 2026?

  1. In August 2026, Exped lost estimated Share of Search among sleeping pads worldwide, from 5.3% to 4.6%.

  2. Estimated monthly branded searches for Klymit worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Exped’s and Klymit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Exped

1 branded search term

  • exped

Klymit

1 branded search term

  • klymit

How the Brand Demand Index is measured

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