Brandwave

Exped vs Therm-a-Rest:Which is more popular by branded search?

In August 2026, Exped and Therm-a-Rest were level on Share of Search among sleeping mat brands worldwide, with an estimated 49.5K branded searches each, at 4.8% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among sleeping mat brands worldwide in August 2026Which is more popular in search, Exped or Therm-a-Rest?
Exped4.8%49.5K searches
vs
Therm-a-Rest4.8%49.5K searches

Follow Exped vs Therm-a-Rest and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Exped or Therm-a-Rest?

Compare the sleeping mat brands campers buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Exped and Therm-a-Rest among sleeping mat brands worldwide, by month

Share of Search by month for Exped, Therm-a-Rest. The figures are in the table below the chart.

View monthly share of search table
MonthNemoSea to SummitExpedTherm-a-RestKlymit
Oct 202582.9%7.5%5%4.1%0.54%
Nov 202580.9%8.9%4.9%4.9%0.53%
Dec 202583.7%7.5%4.1%4.1%0.55%
Jan 202680.9%8.9%4.9%4.9%0.53%
Feb 202683%7.5%5%4.1%0.44%
Mar 202680%8.8%5.9%4.8%0.52%
Apr 202680.9%8.9%4.9%4.9%0.53%
May 202680.9%8.9%4.9%4.9%0.53%
Jun 202677.5%10.4%5.7%5.7%0.62%
Jul 202675.8%12.4%5.6%5.6%0.61%
Aug 202679.3%10.6%4.8%4.8%0.52%
Sep 2026—————

How has the Exped and Therm-a-Rest comparison changed over the last 12 months?

  • Exped was ahead of Therm-a-Rest in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping mat brands worldwide moved from 5% to 4.8%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
  • Across the 11 months ending August 2026, Therm-a-Rest’s estimated Share of Search among sleeping mat brands worldwide moved from 4.1% to 4.8%, and its estimated monthly branded searches moved from 33.1K to 49.5K.

How did search popularity change for sleeping mat brands worldwide in August 2026?

  1. In August 2026, Exped lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%.

  2. In August 2026, Therm-a-Rest lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Exped’s and Therm-a-Rest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Exped

1 branded search term

  • exped

Therm-a-Rest

1 branded search term

  • therm-a-rest

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.