Eat Real vs Lundberg:Which is more popular by branded search?
In August 2026, Lundberg had more branded searches than Eat Real among rice cakes worldwide. Lundberg was estimated to have 27.1K branded searches compared to Eat Real’s 170, and held an 8.5% Share of Search versus Eat Real’s 0.05%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Eat Real or Lundberg?
Compare the rice cakes people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Lundberg, Eat Real. The figures are in the table below the chart.
View monthly share of search table
| Month | Quaker Oats | Kallo | Lundberg | Snack a Jacks | Riceland | Eat Real |
|---|---|---|---|---|---|---|
| Oct 2025 | 76.8% | 12.6% | 3.8% | 4.6% | 2.1% | 0.08% |
| Nov 2025 | 74.2% | 14.9% | 4.5% | 4.5% | 2% | 0.08% |
| Dec 2025 | 77% | 12.7% | 4.6% | 3.1% | 2.5% | 0.1% |
| Jan 2026 | 78.1% | 10.5% | 3.8% | 5.7% | 1.7% | 0.1% |
| Feb 2026 | 78.9% | 10.6% | 3.9% | 4.8% | 1.7% | 0.08% |
| Mar 2026 | 63.2% | 28.4% | 3.1% | 3.8% | 1.4% | 0.07% |
| Apr 2026 | 76.4% | 12.6% | 4.6% | 4.6% | 1.7% | 0.1% |
| May 2026 | 77.3% | 12.7% | 3.8% | 4.7% | 1.4% | 0.08% |
| Jun 2026 | 78.5% | 12.9% | 3.2% | 3.9% | 1.4% | 0.08% |
| Jul 2026 | 79.2% | 10.7% | 4.8% | 3.9% | 1.4% | 0.07% |
| Aug 2026 | 76.7% | 10.3% | 8.5% | 3.1% | 1.4% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
How has the Eat Real and Lundberg comparison changed over the last 12 months?
3 findings
- Lundberg was ahead of Eat Real in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Eat Real’s estimated Share of Search among rice cakes worldwide moved from 0.08% to 0.05%, and its estimated monthly branded searches moved from 210 to 170.
- Across the 11 months ending August 2026, Lundberg’s estimated Share of Search among rice cakes worldwide moved from 3.8% to 8.5%, and its estimated monthly branded searches moved from 9.9K to 27.1K.
How did search popularity change for rice cakes worldwide in August 2026?
2 changes
In August 2026, Lundberg gained estimated Share of Search among rice cakes worldwide, from 4.8% to 8.5%.
Estimated monthly branded searches for Eat Real worldwide fell 19% over 11 measured months, from 210 to 170 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Eat Real’s and Lundberg’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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