How popular isEat Real in search?
In August 2026, there were an estimated 5.6K branded searches for Eat Real worldwide which is up 20.8% over the last 11 months. Eat Real holds 1.7% estimated Share of Search among rice cakes worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Quaker Oats75.4%
- Kallo10.2%
Lundberg8.3%Snack a Jacks3%
Eat Real1.7%
Riceland1.3%
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Which rice cakes compete with Eat Real?
Share of Search by month for Quaker Oats, Kallo, Lundberg, Snack a Jacks, Eat Real. The figures are in the table below the chart.
View monthly share of search table
| Month | Quaker Oats | Kallo | Lundberg | Snack a Jacks | Eat Real | Riceland |
|---|---|---|---|---|---|---|
| Oct 2025 | 75.5% | 12.4% | 3.7% | 4.5% | 1.7% | 2% |
| Nov 2025 | 72.7% | 14.6% | 4.4% | 4.4% | 2% | 1.9% |
| Dec 2025 | 75.8% | 12.4% | 4.5% | 3% | 1.7% | 2.5% |
| Jan 2026 | 76.5% | 10.3% | 3.8% | 5.6% | 2.2% | 1.7% |
| Feb 2026 | 77.3% | 10.4% | 3.8% | 4.7% | 2.2% | 1.7% |
| Mar 2026 | 62.1% | 28% | 3.1% | 3.7% | 1.7% | 1.4% |
| Apr 2026 | 74.9% | 12.3% | 4.5% | 4.5% | 2.1% | 1.6% |
| May 2026 | 75.4% | 12.4% | 3.7% | 4.5% | 2.6% | 1.4% |
| Jun 2026 | 76.9% | 12.7% | 3.1% | 3.8% | 2.1% | 1.4% |
| Jul 2026 | 77.8% | 10.5% | 4.7% | 3.8% | 1.8% | 1.4% |
| Aug 2026 | 75.4% | 10.2% | 8.3% | 3% | 1.7% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.4% | 246K | +22.4% | -2.4 points | |
| 2, held 2nd | 10.2% | 33.1K | +22.1% | -0.3 points | |
| 3, held 3rd | 8.3% | 27.1K | +124% | +3.6 points | |
| 4, held 4th | 3% | 9.9K | 0% | -0.8 points | |
| 5, held 5th | 1.7% | 5.6K | +21.9% | -0.1 points | |
| 6, held 6th | 1.3% | 4.4K | +22.2% | 0 points |
75.4%
Held 1st. 246K estimated branded searches, +22.4% vs prior month. Share -2.4 points.
2.Kallo
10.2%
Held 2nd. 33.1K estimated branded searches, +22.1% vs prior month. Share -0.3 points.
3.
Lundberg8.3%
Held 3rd. 27.1K estimated branded searches, +124% vs prior month. Share +3.6 points.
3%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share -0.8 points.
5.
1.7%
Held 5th. 5.6K estimated branded searches, +21.9% vs prior month. Share -0.1 points.
6.
Riceland1.3%
Held 6th. 4.4K estimated branded searches, +22.2% vs prior month. Share 0 points.
Compare search popularity between Eat Real and its closest rivals
How has branded search demand for Eat Real changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Eat Real worldwide rose from 4.6K to 5.6K.
- Across the 11 months ending August 2026, Eat Real rose from 6th to 5th among rice cakes worldwide.
How did search popularity change for rice cakes worldwide in August 2026?
5 changes
In August 2026, Lundberg gained estimated Share of Search among rice cakes worldwide, from 4.7% to 8.3%.
In August 2026, Quaker Oats lost estimated Share of Search among rice cakes worldwide, from 77.8% to 75.4%.
In August 2026, Snack a Jacks lost estimated Share of Search among rice cakes worldwide, from 3.8% to 3%.
Eat Real’s estimated Share of Search among rice cakes worldwide has lost ground for 3 months in a row, from 2.6% to 1.7% in August 2026.
Estimated monthly branded searches for Riceland worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.
How is Eat Real measured?
Brandwave collects information about searches that people make online using Eat Real’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- eat real
- eat real snacks
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Is Eat Real your brand?
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