Brandwave

Copilot Money vs PocketGuard:Which is more popular by branded search?

In August 2026, Copilot Money had more branded searches than PocketGuard among personal budgeting apps worldwide. Copilot Money was estimated to have 23.8K branded searches compared to PocketGuard’s 19.7K, and held a 6.2% Share of Search versus PocketGuard’s 5.1%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among personal budgeting apps worldwide in August 2026Which is more popular in search, Copilot Money or PocketGuard?
Copilot Money6.2%23.8K searches
vs
PocketGuard5.1%19.7K searches

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Which is more popular in search, Copilot Money or PocketGuard?

Compare brands that offers an app for tracking spending and managing personal budgets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Copilot Money and PocketGuard among personal budgeting apps worldwide, by month

Share of Search by month for Copilot Money, PocketGuard. The figures are in the table below the chart.

View monthly share of search table
MonthYNABMonarch MoneyGoodbudgetCopilot MoneyPocketGuard
Oct 202551.1%25.2%12.1%3.5%8.1%
Nov 202553.3%22.9%10.9%3.9%9%
Dec 202550%24.3%11.6%6.2%7.9%
Jan 202652.6%24.3%11.5%6.2%5.4%
Feb 202652.4%24.5%9.4%5%8.7%
Mar 202651%23.6%9.1%5.9%10.4%
Apr 202651.8%24%7.6%6%10.6%
May 202653.9%25.3%6.5%6.4%7.9%
Jun 202656.2%26.7%5.6%5.5%5.9%
Jul 202646.4%36%6.3%6.2%5.1%
Aug 202646.3%36.1%6.3%6.2%5.1%
Sep 2026—————

How has the Copilot Money and PocketGuard comparison changed over the last 12 months?

  • The lead changed hands 3 times in the 11 months ending August 2026: Copilot Money took it in January 2026, PocketGuard took it in February 2026, Copilot Money took it in July 2026.
  • Across the 11 months ending August 2026, Copilot Money’s estimated Share of Search among personal budgeting apps worldwide moved from 3.5% to 6.2%, and its estimated monthly branded searches moved from 15.9K to 23.8K.
  • Across the 11 months ending August 2026, PocketGuard’s estimated Share of Search among personal budgeting apps worldwide moved from 8.1% to 5.1%, and its estimated monthly branded searches moved from 36.3K to 19.7K.

How did search popularity change for personal budgeting apps worldwide in August 2026?

  1. PocketGuard’s estimated Share of Search among personal budgeting apps worldwide has lost ground for 3 months in a row, from 7.9% to 5.1% in August 2026.

  2. Estimated monthly branded searches for Copilot Money worldwide rose 49.5% over 11 measured months, from 15.9K to 23.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Copilot Money’s and PocketGuard’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Copilot Money

4 branded search terms

  • copilot money
  • copilot money app
  • copilot money budget
  • copilotmoney

PocketGuard

5 branded search terms

  • pocket guard
  • pocketguard app
  • pocketguard budget
  • pocketguard budget app
  • pocketguard com

How the Brand Demand Index is measured

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