Brandwave

Califia Farms vs So Good:Which is more popular by branded search?

In August 2026, Califia Farms had more branded searches than So Good among plant milk brands worldwide. Califia Farms was estimated to have 9.9K branded searches compared to So Good’s 1.6K, and held a 4.7% Share of Search versus So Good’s 0.75%. These are worldwide searches for English-language branded terms.

Share of Search among plant milk brands worldwide in August 2026Which is more popular in search, Califia Farms or So Good?
Califia Farms4.7%9.9K searches
vs
So Good0.75%1.6K searches

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Which is more popular in search, Califia Farms or So Good?

Compare the plant milk brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Califia Farms and So Good among plant milk brands worldwide, by month

Share of Search by month for Califia Farms, So Good. The figures are in the table below the chart.

View monthly share of search table
MonthOatlyAlmond BreezeVitasoyCalifia FarmsSo Good
Oct 202578.1%7%8.6%5.7%0.62%
Nov 202578.9%7.1%8.7%4.7%0.62%
Dec 202578.1%7%8.6%5.7%0.58%
Jan 202676.9%8.4%8.4%5.6%0.61%
Feb 202680.3%7.2%7.2%4.8%0.49%
Mar 202682%6%7.4%4%0.53%
Apr 202678.9%7.1%8.7%4.7%0.62%
May 202678.8%7.1%8.6%4.7%0.76%
Jun 202679.4%7.1%8.7%3.9%0.91%
Jul 202678.7%7.1%8.6%4.7%0.91%
Aug 202677.6%8.5%8.5%4.7%0.75%
Sep 2026—————

How has the Califia Farms and So Good comparison changed over the last 12 months?

  • Califia Farms was ahead of So Good in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Califia Farms’ estimated Share of Search among plant milk brands worldwide moved from 5.7% to 4.7%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
  • Across the 11 months ending August 2026, So Good’s estimated Share of Search among plant milk brands worldwide moved from 0.62% to 0.75%, and its estimated monthly branded searches moved from 1.3K to 1.6K.

How did search popularity change for plant milk brands worldwide in August 2026?

  1. Estimated monthly branded searches for So Good worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026.

  2. Estimated monthly branded searches for Califia Farms worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Califia Farms’ and So Good’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Califia Farms

1 branded search term

  • califia

So Good

1 branded search term

  • so good milk

How the Brand Demand Index is measured

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