Brandwave

Blackstar vs Peavey:Which is more popular?

In September 2026, Blackstar had more branded searches than Peavey among guitar amp brands worldwide. Blackstar had about 153,000 branded searches, while Peavey had 22,200. Blackstar made up 7.1% of all guitar amp brand searches we track, and Peavey accounted for 1%. When we asked ChatGPT and Google AI Overviews about guitar amp brands, Blackstar and Peavey each appeared in two of the four answers. Blackstar was mentioned before Peavey in two out of three answers that named either.

Among guitar amp brands worldwide in September 2026

Who do people search for more?

Blackstar, about 7 searches for every 1 for Peavey

Blackstar 153K searchesPeavey 22.2K searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

Blackstar in 2 of 4Peavey in 2 of 4

Who does AI recommend more?

Blackstar, named ahead of Peavey in 2 of 3 answers

Blackstar first in 2Peavey first in 1

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Top guitar amp brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Blackstar was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Peavey was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Blackstar was listed before Peavey in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fender1st
  2. Boss2nd
  3. Marshall3rd
  4. Vox4th
  5. Orange5th
  6. Mesa/Boogie6th
  7. Blackstar7th
  8. Peavey8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fender4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Vox3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Orange3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Boss3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Marshall3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Blackstar2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mesa/Boogie2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Peavey2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about guitar amp brands

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Blackstar or Peavey more popular in search?

This chart shows how often people search Google for Blackstar and Peavey by name. Each line represents a brand's share of searches for all eight guitar amp brands we track, month by month, from English-language searches worldwide.

Blackstar and Peavey among guitar amp brands worldwide, by month

Share of searches by month for Blackstar, Peavey. The figures are in the table below the chart.

View monthly share of searches table
MonthVoxFenderBlackstarOrangeBossMesa/BoogiePeaveyMarshall
Oct 202542.6%42.5%7.7%3.1%1.6%1.1%1.1%0.34%
Nov 202551.9%35.2%6.2%3%1.4%0.92%0.92%0.34%
Dec 202552.2%35.5%5.3%3.1%1.5%0.93%1.1%0.34%
Jan 202646.7%38.8%7%3.3%1.6%1%1.2%0.36%
Feb 202646.1%39%6.9%3.3%1.9%1.2%1.2%0.36%
Mar 202647.1%38.6%7%2.8%2.2%1%1%0.31%
Apr 202650.5%35.1%7.3%3%1.5%1.1%1.1%0.27%
May 202647.9%38.8%7.1%2.3%1.4%1%1%0.31%
Jun 202642.5%42%9%3%1.2%0.93%0.93%0.33%
Jul 202652.4%35.3%6.4%2.6%1.2%0.94%0.94%0.3%
Aug 202647.5%38.9%6%3.4%1.4%1.3%1%0.45%
Sep 202647.1%38.4%7.1%3.4%1.4%1.3%1%0.38%

How has the Blackstar and Peavey comparison changed over the last 12 months?

3 findings
  • Blackstar was ahead of Peavey in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blackstar’s share of searches among guitar amp brands worldwide moved from 7.7% to 7.1%, and its estimated monthly branded searches moved from 183K to 153K.
  • Across the 12 months ending September 2026, Peavey’s share of searches among guitar amp brands worldwide moved from 1.1% to 1%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

How did search popularity change for guitar amp brands worldwide in September 2026?

2 changes
  1. In September 2026, Blackstar gained share of searches among guitar amp brands worldwide, from 6% to 7.1%.

  2. Estimated monthly branded searches for Peavey worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Blackstar’s and Peavey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blackstar

2 branded search terms

  • blackstar
  • blackstar amp

Peavey

1 branded search term

  • peavey

How the Brand Demand Index is measured

Other head-to-heads among guitar amp brands

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