Arturia vs Sequential:Which is more popular?
In September 2026, Arturia had more branded searches than Sequential among synthesizer brands worldwide. Arturia had about 90,500 branded searches, while Sequential had 1,900. Arturia made up 21.9% of all synthesizer brand searches we track, and Sequential accounted for 0.46%. When we asked ChatGPT and Google AI Overviews about synthesizer brands, Arturia appeared in four of the five answers and Sequential in two. Arturia was mentioned before Sequential in two out of three answers.
Who do people search for more?
Arturia, about 48 searches for every 1 for Sequential
Who does AI mention more?
Arturia, mentioned in 4 of 5 answers, Sequential in 2
Who does AI recommend more?
Arturia, named ahead of Sequential in 2 of 3 answers
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Top synthesizer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Arturia was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Sequential was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Arturia was listed before Sequential in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Korg5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Moog4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Arturia4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Roland4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Sequential2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Novation0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about synthesizer brands
5 answers
Asked ChatGPT
“Which synthesizer brand should I buy?”
Asked ChatGPT
“What are the best synthesizer brands?”
Asked ChatGPT
“What's the best synthesizer brand for music production?”
Searched Google, AI Overview
“analog synthesizer”
Searched Google, AI Overview
“keyboard synth”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Arturia or Sequential more popular in search?
This chart shows how often people search Google for Arturia and Sequential by name. Each line represents a brand's share of searches for all six synthesizer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Arturia, Sequential. The figures are in the table below the chart.
View monthly share of searches table
| Month | Moog | Arturia | Korg | Novation | Roland | Sequential |
|---|---|---|---|---|---|---|
| Oct 2025 | 26.9% | 26.9% | 22.1% | 18.1% | 5.4% | 0.59% |
| Nov 2025 | 22.7% | 34.1% | 22.7% | 15.3% | 4.6% | 0.5% |
| Dec 2025 | 20.8% | 31.1% | 25.3% | 17% | 5.1% | 0.55% |
| Jan 2026 | 25.7% | 25.7% | 25.7% | 17.3% | 5.2% | 0.44% |
| Feb 2026 | 23.5% | 28.6% | 23.5% | 19.2% | 4.7% | 0.49% |
| Mar 2026 | 27.2% | 27.2% | 22.4% | 18.3% | 4.5% | 0.47% |
| Apr 2026 | 27.2% | 27.2% | 22.4% | 18.3% | 4.5% | 0.47% |
| May 2026 | 28.6% | 23.5% | 23.5% | 19.2% | 4.7% | 0.49% |
| Jun 2026 | 26% | 26% | 21.2% | 21.2% | 5.2% | 0.46% |
| Jul 2026 | 24.8% | 24.8% | 24.8% | 20.2% | 5% | 0.52% |
| Aug 2026 | 27.8% | 22.9% | 27.8% | 15.3% | 5.6% | 0.48% |
| Sep 2026 | 32.6% | 21.9% | 21.9% | 17.9% | 5.4% | 0.46% |
How has the Arturia and Sequential comparison changed over the last 12 months?
3 findings
- Arturia was ahead of Sequential in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Arturia’s share of searches among synthesizer brands worldwide moved from 26.9% to 21.9%, and its estimated monthly branded searches moved from 110K to 90.5K.
- Across the 12 months ending September 2026, Sequential’s share of searches among synthesizer brands worldwide moved from 0.59% to 0.46%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
How did search popularity change for synthesizer brands worldwide in September 2026?
2 changes

In September 2026, Arturia lost share of searches among synthesizer brands worldwide, from 22.9% to 21.9%.
Estimated monthly branded searches for Sequential worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Arturia’s and Sequential’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Arturia
1 branded search term
- arturia
Sequential
1 branded search term
- sequential synth
Other head-to-heads among synthesizer brands

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