ARS vs Darlac:Which is more popular?
In September 2026, ARS and Darlac were level in searches among pruner brands worldwide, with an estimated 1.9K branded searches each, at 4.1% of the total each. When we asked ChatGPT and Google AI Overviews about pruner brands, ARS appeared in two of the five answers and Darlac in none.
Who do people search for more?
ARS and Darlac are searched for about as often as each other.
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Top pruner brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ARS was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Darlac did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Felco4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fiskars2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Okatsune2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ARS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bahco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Niwaki1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Corona Tools1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Darlac0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pruner brands
5 answers
Asked ChatGPT
“What are the best secateurs for gardening?”
Asked ChatGPT
“Which pruner brand lasts the longest?”
Asked ChatGPT
“What secateurs do professional gardeners use?”
Searched Google, AI Overview
“secateurs”
Searched Google, AI Overview
“pruners”
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Is ARS or Darlac more popular in search?
This chart shows how often people search Google for ARS and Darlac by name. Each line represents a brand's share of searches for all nine pruner brands we track, month by month, from English-language searches worldwide.
Share of searches by month for ARS, Darlac. The figures are in the table below the chart.
View monthly share of searches table
| Month | Felco | Fiskars | Bahco | Okatsune | Niwaki | ARS | Darlac | Corona Tools | Gardena |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.5% | 12% | 6.5% | 5.3% | 4.2% | 3.6% | 3.6% | 2.2% | 1.1% |
| Nov 2025 | 63.4% | 8.3% | 6.8% | 5.5% | 5.5% | 5.5% | 2.4% | 1.9% | 0.9% |
| Dec 2025 | 63.2% | 6.5% | 6.5% | 6.5% | 6.5% | 5.2% | 2.9% | 1.8% | 1.1% |
| Jan 2026 | 63.4% | 7.2% | 7.2% | 4.8% | 3.8% | 7.2% | 3.2% | 2% | 0.97% |
| Feb 2026 | 64.9% | 7.2% | 7.2% | 5.8% | 3.2% | 4.8% | 3.2% | 2.6% | 1.2% |
| Mar 2026 | 62.3% | 10% | 6.7% | 6.7% | 3.6% | 3.6% | 2.9% | 2.9% | 1.3% |
| Apr 2026 | 57.1% | 12.4% | 5.5% | 8.3% | 4.5% | 3.6% | 3.6% | 3.6% | 1.4% |
| May 2026 | 58% | 12.6% | 5.6% | 5.6% | 4.6% | 4.6% | 4.6% | 3.1% | 1.4% |
| Jun 2026 | 59.3% | 12.9% | 4.7% | 5.7% | 4.7% | 3.7% | 4.7% | 3.1% | 1.2% |
| Jul 2026 | 55.4% | 14.8% | 4.3% | 5.4% | 5.4% | 4.3% | 5.4% | 3.6% | 1.6% |
| Aug 2026 | 58.1% | 13.3% | 4.8% | 4.8% | 4.8% | 4.8% | 4.8% | 3.2% | 1.2% |
| Sep 2026 | 58.9% | 11.5% | 6.2% | 6.2% | 5.1% | 4.1% | 4.1% | 2.8% | 1.3% |
How has the ARS and Darlac comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Darlac took it in June 2026.
- Across the 12 months ending September 2026, ARS’s share of searches among pruner brands worldwide moved from 3.6% to 4.1%, and its estimated monthly branded searches moved from 1.6K to 1.9K.
- Across the 12 months ending September 2026, Darlac’s share of searches among pruner brands worldwide moved from 3.6% to 4.1%, and its estimated monthly branded searches moved from 1.6K to 1.9K.
How did search popularity change for pruner brands worldwide in September 2026?
4 changes

In September 2026, Bahco overtook ARS to rank 3rd among pruner brands worldwide, with 6.2% of the searches.
In September 2026, Okatsune overtook ARS and 2 others to rank 4th among pruner brands worldwide, with 6.2% of the searches.

In September 2026, ARS lost share of searches among pruner brands worldwide, from 4.8% to 4.1%.

In September 2026, Darlac lost share of searches among pruner brands worldwide, from 4.8% to 4.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ARS’s and Darlac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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