Apple Watch vs Verizon:Which is more popular?
In October 2026, Verizon had more branded searches than Apple Watch among kids smartwatch brands worldwide. Verizon had about 60,500 branded searches, while Apple Watch had 40,500. Verizon made up 18.3% of all kids smartwatch brand searches we track, and Apple Watch accounted for 12.3%. When we asked ChatGPT and Google AI Overviews about kids smartwatch brands, Apple Watch and Verizon each appeared in four of the five answers. Verizon was mentioned before Apple Watch in every answer.
Who do people search for more?
Verizon, about 49% more searches than Apple Watch
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Verizon, named ahead of Apple Watch in every answer
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Top kids smartwatch brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Apple Watch and Verizon were each mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Verizon was listed before Apple Watch in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Verizon4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Apple Watch4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bark3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Garmin2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fitbit1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spacetalk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Xplora0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
imoo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
TickTalk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gabb0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about kids smartwatch brands
5 answers
Asked ChatGPT
“Which kids smartwatch should I buy?”
Asked ChatGPT
“What are the best smartwatches for kids?”
Asked ChatGPT
“What's the best smartwatch for a child without a phone?”
Searched Google, AI Overview
“kids smart watch”
Searched Google, AI Overview
“smart watch for kids”
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Apple Watch or Verizon more popular in search?
This chart shows how often people search Google for Apple Watch and Verizon by name. Each line represents a brand's share of searches for all 11 kids smartwatch brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Verizon, Apple Watch. The figures are in the table below the chart.
View monthly share of searches table
| Month | Verizon | Spacetalk | Xplora | Apple Watch | Bark | Garmin | imoo | TickTalk | Fitbit | Gabb | VTech |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 16.4% | 16.4% | 16.4% | 13.4% | 4.9% | 13.4% | 4% | 3.3% | 4% | 6% | 1.8% |
| Dec 2025 | 17.8% | 14.5% | 14.5% | 11.9% | 6.5% | 11.9% | 4.3% | 4.3% | 5.3% | 6.5% | 2.4% |
| Jan 2026 | 15.2% | 22.8% | 18.6% | 10.2% | 4.6% | 8.3% | 4.6% | 4.6% | 5.6% | 4.6% | 1.1% |
| Feb 2026 | 12.2% | 27.2% | 18.2% | 8.1% | 5.4% | 8.1% | 5.4% | 5.4% | 4.5% | 4.5% | 0.85% |
| Mar 2026 | 15.2% | 18.6% | 22.7% | 8.3% | 5.6% | 10.2% | 5.6% | 4.5% | 3.7% | 4.5% | 1.1% |
| Apr 2026 | 16.1% | 16.1% | 19.7% | 8.8% | 5.9% | 13.2% | 5.9% | 4.8% | 3.9% | 4.8% | 0.76% |
| May 2026 | 16.9% | 13.9% | 20.7% | 9.3% | 7.6% | 11.3% | 6.2% | 5.1% | 3.4% | 5.1% | 0.65% |
| Jun 2026 | 16.3% | 13.4% | 20% | 10.9% | 8.9% | 10.9% | 6% | 4.9% | 4% | 4% | 0.63% |
| Jul 2026 | 16.9% | 13.9% | 20.7% | 9.3% | 9.3% | 11.3% | 6.2% | 4.1% | 3.4% | 4.1% | 0.82% |
| Aug 2026 | 16.8% | 13.7% | 20.5% | 9.2% | 11.2% | 9.2% | 6.2% | 4.1% | 3.4% | 5% | 0.67% |
| Sep 2026 | 18.3% | 14.9% | 18.3% | 10% | 10% | 10% | 6.7% | 4.5% | 3% | 3.7% | 0.72% |
| Oct 2026 | 18.3% | 15% | 15% | 12.3% | 12.3% | 8.2% | 6.7% | 4.5% | 3.7% | 3% | 1.1% |
Apple Watch sells other things too, so only its searches that name this product count here, like “apple watch for kids”.
How has branded search for Apple Watch and Verizon changed worldwide over the last 12 months?
3 findings
- Verizon was ahead of Apple Watch in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Apple Watch’s share of searches among kids smartwatch brands worldwide moved from 13.4% to 12.3%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
- Across the 12 months ending October 2026, Verizon’s share of searches among kids smartwatch brands worldwide moved from 16.4% to 18.3%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for kids smartwatch brands worldwide in October 2026?
1 change
In October 2026, Apple Watch gained share of searches among kids smartwatch brands worldwide, from 10% to 12.3%.
How are Apple Watch’s and Verizon’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Apple Watch’s and Verizon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Apple Watch
1 branded search term
- apple watch for kids
Verizon
1 branded search term
- gizmo watch
Other head-to-heads among kids smartwatch brands
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