Alchemer vs Tally:Which is more popular?
In September 2026, Tally had more branded searches than Alchemer among survey platforms worldwide. Tally had about 78,500 branded searches, while Alchemer had 22,200. Tally made up 0.42% of all survey platform searches we track, and Alchemer accounted for 0.12%. When we asked ChatGPT and Google AI Overviews about survey platforms, Alchemer and Tally each appeared in one of the five answers. Alchemer and Tally were each mentioned first in one of the two answers that named either.
Who do people search for more?
Tally, about 4 searches for every 1 for Alchemer
Who does AI mention more?
Both were mentioned in 1 of 5 answers.
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top survey platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Alchemer and Tally were each mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Alchemer and Tally were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
SurveyMonkey5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Forms4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Typeform4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Qualtrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jotform2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tally1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Alchemer1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Microsoft Forms0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Formstack0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
QuestionPro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about survey platforms
5 answers
Asked ChatGPT
“Which survey platform should I use?”
Asked ChatGPT
“What are the best survey platforms?”
Asked ChatGPT
“What's the best survey platform for customer research?”
Searched Google, AI Overview
“online survey platform”
Searched Google, AI Overview
“market research surveys”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Alchemer or Tally more popular in search?
This chart shows how often people search Google for Alchemer and Tally by name. Each line represents a brand's share of searches for all 12 survey platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Tally, Alchemer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Forms | Microsoft Forms | Jotform | SurveyMonkey | Typeform | Qualtrics | Tally | Formstack | QuestionPro | Alchemer | SurveySparrow | Zoho Survey |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 73.9% | 13% | 4.2% | 3.4% | 2.3% | 2.3% | 0.23% | 0.2% | 0.2% | 0.11% | 0.07% | 0.09% |
| Nov 2025 | 75.8% | 11.3% | 4.3% | 3.5% | 2.4% | 1.9% | 0.24% | 0.17% | 0.21% | 0.11% | 0.08% | 0.08% |
| Dec 2025 | 76.5% | 11.2% | 4.3% | 2.8% | 2.3% | 1.9% | 0.27% | 0.21% | 0.17% | 0.11% | 0.08% | 0.08% |
| Jan 2026 | 76.7% | 11.2% | 4.4% | 2.9% | 2.4% | 1.6% | 0.27% | 0.17% | 0.14% | 0.09% | 0.06% | 0.06% |
| Feb 2026 | 77% | 11.4% | 3.6% | 2.9% | 2.4% | 1.9% | 0.26% | 0.17% | 0.17% | 0.12% | 0.06% | 0.08% |
| Mar 2026 | 73.8% | 13.2% | 4.2% | 3.3% | 2.3% | 2.2% | 0.35% | 0.2% | 0.2% | 0.11% | 0.07% | 0.07% |
| Apr 2026 | 78% | 11.2% | 3.6% | 2.4% | 2% | 2% | 0.3% | 0.14% | 0.18% | 0.08% | 0.05% | 0.06% |
| May 2026 | 77.3% | 11.3% | 3.6% | 2.9% | 2% | 1.9% | 0.44% | 0.17% | 0.17% | 0.09% | 0.05% | 0.06% |
| Jun 2026 | 77.4% | 11.4% | 3.8% | 2.9% | 2% | 1.6% | 0.45% | 0.17% | 0.14% | 0.09% | 0.06% | 0.06% |
| Jul 2026 | 77.1% | 11.2% | 4.3% | 2.8% | 1.9% | 1.5% | 0.5% | 0.17% | 0.17% | 0.11% | 0.08% | 0.08% |
| Aug 2026 | 78.9% | 11.2% | 3.6% | 2.4% | 1.6% | 1.3% | 0.42% | 0.18% | 0.14% | 0.1% | 0.06% | 0.06% |
| Sep 2026 | 80% | 11.4% | 3% | 2% | 1.4% | 1.3% | 0.42% | 0.15% | 0.15% | 0.12% | 0.05% | 0.05% |
How has the Alchemer and Tally comparison changed over the last 12 months?
3 findings
- Tally was ahead of Alchemer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Alchemer’s share of searches among survey platforms worldwide moved from 0.11% to 0.12%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
- Across the 12 months ending September 2026, Tally’s share of searches among survey platforms worldwide moved from 0.23% to 0.42%, and its estimated monthly branded searches moved from 38K to 78.5K.
How did search popularity change for survey platforms worldwide in September 2026?
2 changes
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Alchemer’s and Tally’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among survey platforms

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